Author: Tim Brown

Website: https://hookagency.com
About Tim Brown: <a href="https://hookagency.com/tim/">Tim Brown</a> is the founder of <a href="https://hookagency.com">Hook Agency</a> (a 55+ person marketing agency driving leads for home service contractors) and author of <a href="https://hookagency.com/hometownhero/">‘How to Become a Hometown Hero'</a> a best-seller, a speaker at AHR, keynote at Roofcon, and is a respected thought-leader in Home Services Marketing.

Posts by Tim Brown

Unleash Your Inner Mad Scientist: 6 Marketing MUSTS for the Roofing Industry

Posted on April 14, 2023 (November 5, 2025)

So let’s dive into 6 top marketing strategies that can help your roofing business stand out in a crowded and poisoned market. #1) Hypothesize Your Social Media Marketing Strategy & Execute It’s time to embrace the power of social media within your roofing business. Concoct engaging content whether that be; video, reels, podcasts, visually appealing […]

Getting More Referrals from Insurance Agents: 7 Roofing Leaders Weigh In

Posted on April 12, 2023 (November 6, 2025)

We’ve curated (7) industry leaders opinions and experiences on how to increase referrals from insurance agents and companies moving forward for your roofing business. Let us know what you think, and we would love to hear your thoughts! […]

Humor in Marketing: Five Types to Use in Your Strategy

Posted on January 27, 2023 (August 15, 2024)

Adding humor to your marketing is one surefire, effortless way to reach your audiences. No one forgets a hilarious joke that easily, right? It’s incredible how your brand name registers in people’s minds when they can associate it with a fun experience. To win in your marketing, you must sound nothing less than humorous, memorable, […]

Smart Ways to Grow Your Construction Business

Posted on January 4, 2023 (August 15, 2024)

Even though the construction industry is a booming one, not all businesses in it survive. Some fail at the outset and move on, while others struggle to break through for years. Nonetheless, success isn’t far-fetched if you do your homework well. Generally, there are two ways to grow a successful construction business. Either take on […]

180+ Flooring Company Names That Feel Professional in 2026

Posted on January 1, 2023 (January 13, 2026)

Picking a flooring company name in 2026 isn’t about sounding catchy. It’s about sounding legitimate. Homeowners are overwhelmed with options, scrolling fast, and comparing businesses side-by-side on Google. The names that win are clear, confident, and easy to trust – before a single quote is requested. This list is built to spark ideas that feel […]

53 Hilarious Roofing Memes to Tickle Your Funny Bone

Posted on March 24, 2022 (August 15, 2024)

With all the hard work and stress that goes into roofing, odds are that you’re looking for a good laugh to relieve that stress. Here at Hook Agency, it is rare that a day goes by without someone showing off the latest and greatest meme they found, so we thought it would be fun to […]

110 Plumbing Blog Ideas That Aren’t Flushable

Posted on December 4, 2021 (August 15, 2024)

If you don’t have a blog, you definitely should consider starting one. The benefits of blogging for your plumbing business can be incredibly powerful. It helps you to get higher on Google and increases your visibility on your social media platforms. But thinking of plumbing blog ideas is hard – here are 101 to take […]

78 Electrician Blog Titles To Spark Your Audiences Interest

Posted on December 4, 2021 (November 10, 2025)

If you’re an electrician that is looking to take their business to the next level, having the right electrician blog titles is something that can be a big help in taking you there. When you’re writing keyword-based content, there are a few things to keep in mind that will help you make it more effective. […]

How Will SEO Benefit My Roofing Business in 2025? (13 Reasons Why)

Posted on July 31, 2021 (November 12, 2025)

One of the most common questions we’re asked from roofing contractors in 2022 is, “How will SEO benefit my roofing business?” Although SEO is not an exact science and it usually takes a few months to produce results; if people can’t find your product/services online, you’re guaranteed to miss out on valuable leads. What Exactly […]

What Does ‘Content’ Mean in Marketing + Websites: Quality vs. Not

Posted on May 21, 2021 (November 6, 2025)

Content marketing is a strategy that focuses on creating and distributing targeted content to engage and attract an audience. Recent statistics claim that as much as 80% of consumers prefer to learn about a company through customized content. Some brands such as American Girl, Starbucks, and Disney do very well to focus on their key […]