As one of the biggest departments in many companies, there are hundreds of thousands of marketing managers in the United States alone. As with any job, it’s hard to know if this career path is right for you or if your salary is fair if you don’t know what a standard marketing manager salary is, […]
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Knowing how to allocate your marketing budget efficiently is one of the toughest parts of being a marketing director. The percentage allocations that you make will have a significant impact on the overall success of your marketing that year, perhaps even more so than the tactics that you use for each channel. After all, if […]
Read More… from How to Break Down Percentages of Marketing Budget?
Tools allow us to magnify our output and this is especially important for upper and middle-level management roles like a marketing director who will have an incredibly tight schedule. Without these tools, it would not only be difficult for a marketing director to do their job, but they would have much lower efficiency and see […]
Updated August 2026 to reflect Yelp’s current review policies and AI-driven filtering. This post was researched and written using Yelp’s published policy pages and product announcements, then edited by our team for accuracy. See the note on what’s confirmed vs. inferred near the end. Why Your Yelp Reviews Still Disappear Same story as always: Yelp […]
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This week, I attended my first small group meet-up of Women In Digital. As the name suggests, this group focuses on females in the Digital Marketing Industry. It was a great way to get together with women with similar work situations and discuss and learn from each other. I’ve attended other groups in the Twin […]
Read More… from Why It’s Important to Connect with Others in Your Industry
I strongly suggest if you’re trying to keep track of receipts to also check out Episode 21 of our Podcast about staying organized as a Construction Company where we talk about BuilderTrend and other tools! You don’t necessarily have to be an organizing mogul to track construction receipts and keep your profit and expense information […]
Read More… from Best Way To Keep Track of Receipts: Contractors Edition
Finding the right contractor employees for your construction business isn’t always as simple as putting an advertisement in the newspaper. In fact, about 70% of contractors find it difficult to find people with the right skills to fulfill their open job positions. A skilled labor shortage is nothing new, but as the number of skilled […]
