AI Privacy Policy

Effective Date: 06/16/25
Last Updated: 06/16/25

At Hook Agency, we believe in using technology ethically and transparently to deliver exceptional results for our clients. This AI Privacy Policy outlines how we utilize artificial intelligence (AI) tools as part of our service offerings and the steps we take to protect your data and maintain your trust.

1. Our Approach to AI

Hook Agency uses AI-powered tools to support and enhance our work across marketing, design, web development, content creation, and project management. These tools help us:

1. Improve efficiency in brainstorming and drafting
2. Accelerate internal workflows
3. Transcribe and summarize meetings
4. Generate creative inspiration and concepts
5. Analyze patterns and provide insights

AI tools are used to assist—not replace—our human expertise. Every client-facing deliverable is reviewed and approved by a qualified team member before delivery.

2. Data Privacy & Confidentiality

We treat your data with the utmost care. When using AI tools, we follow strict privacy protocols:

1. No sensitive or confidential client data (such as passwords, financial information, or personal identifiers) is ever entered into public AI systems.
2. When AI is used to assist with project work, we anonymize or generalize the input data where possible.
3. We only use enterprise-grade or vetted AI tools with strong data privacy commitments.

Examples of tools we may use include: OpenAI (ChatGPT), Fireflies.ai, Microsoft CoPilot, Gemini, Jasper, Grammarly, Adobe Stock AI Imagery, and others—each selected based on security, compliance, and effectiveness.

3. Client Transparency

1. We are transparent about when and how AI tools are used in your project.
2. Our team maintains full ownership and responsibility over all deliverables—regardless of whether AI tools assisted in the process.
3. If you have questions about how AI contributed to your project, we’re happy to explain.

4. Your Rights & Choices

As a client, you have the right to:

1. Request clarity on whether and how AI tools were used in your project
2. Inquire about the specific tools and processes used
3. Request a summary of internal privacy practices related to your data

To make a request or ask questions about this policy, please contact us at:
📧 support@hookagency.com
📞 (612) 772-9555

5. Updates to This Policy

We may update this policy from time to time as AI technologies evolve or as our practices change. Any significant updates will be reflected here with a new effective date.

Hook Agency is committed to ethical AI use, client privacy, and full transparency. If you have questions, we’re always happy to chat about how our tools—and our team—work to help you succeed.