Pricing

Pricing options that fit your business

Most contractors are overspending on marketing that underdelivers. Hook is built the opposite way, focused on the work that actually drives leads, calls, and booked jobs.
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Local SEO

Show up where homeowners are searching. Local SEO and Google Business Profile work together to drive qualified leads from your service area.

Neon yellow-green atomic model icon with three electron dots and curved orbits on a light background, featured on Hook Agency’s site.

AEO

Get found in Google’s AI-driven results and AI search tools. We optimize your site to show up as the “best answer” for the questions your customers are asking.

Bright yellow-green arrow cursor icon on a light background, styled for Hook Agency’s Electrician Marketing Guide website.

Pay-Per-Click

Generate immediate, trackable leads with Google Ads and Local Service Ads built to maximize return and put you at the top of search.

Meta Ads

Get creative-driven Meta campaigns built with your brand, footage, and offers, launched and optimized fast.

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Standard Website

A templated, conversion-ready site branded with your colors, content, and photos launched in a shorter timeline.

Neon yellow pen tool nib with anchor points and curved paths, symbolizing vector design tools on Hook Agency’s website.

Custom Website

A fully custom site built for your brand, buyer journey, and long-term SEO performance.

You shouldn’t be the cheapest, and we aren’t either. Here’s why:

We understand that choosing a marketing agency is tough. Check out this video for answers to our most frequently asked questions. We want to be your partner for your home services marketing efforts, but more than that we want to help you evolve.

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GET MORE + BETTER RESULTS BY USING ALL 3 SERVICES TOGETHER

Our Google specialized team is ready to serve you and your home service business. Customers get more + compounding results by attacking the marketing problem from 3 angles at once:

  • Custom Website Design – to make sure more ideal customers actually call or send a message on your website.
  • Consistent Search Engine Optimization – to increase the organic search engine traffic over time with landing pages, blogs, and other activities on your site that drive leads long-term, and increase trust with ideal customers.
  • Tight Paid Google Ad Management – to round out the lead generation efforts, get quicker results and have more control around turning up the heat.

A couple things to note here: websites that are more complex can be more expensive – up to 50k. Our PPC management fee goes up as you spend more on ads, and there’s more to manage. Yes! We’re more expensive than many companies. Read the FAQ’s below the pricing for more information on why we may be more expensive than many companies.

The Hook Agency team—32 members—gather in a modern office with a neon circular sign and large windows. Some are seated on the floor, others stand behind, all smiling at the camera.

Client Stories

Trusted by the industry

Case Studies
  • Karly Rolls

    Rolls Mechanical

    Fenton, Michigan

  • Stephen Hanson

    Prompt Action Pest

    Altoona, WI

  • Angelica Brager

    Young Construction

    Mason City, IA

Four Rolls Mechanical crew—three men in neon green shirts, one woman in black—smile together before company truck and building.
Laptop and smartphone show Rolls Mechanical’s HVAC site on Hook Agency; welder image, bold headline, dark theme, clean backdrop.

35

New Organic Rankings 5 Mos. after Website Redesign

Prompt Action Pest Control team smiles in front of company truck and office at 827; four in uniforms, one in casual attire.
Laptop and smartphone show Prompt Action Pest Control site: strong headline, contact info, testimonials, clean modern design.

150+

leads/mo consistently from Local Service Ads (LSAs)

A group of five people, including one individual in a wheelchair wearing a floral shirt, pose and smile on the street in front of the Young County Arena—constructed by Young Construction. The remaining individuals stand behind in casual summer attire. Trees and houses are visible in the background.
Young Construction’s roofing website on laptop and smartphone, “We Build Better Roofs” headline, roof images, orange CTAs, dark theme.

200%

YoY increase in local first-page rankings

FAQs

Commonly Asked Questions

Why are Hook Agency’s websites more expensive / what’s different about your websites?
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Our big difference in our websites is that we know keys to SEO and it’s about structure + having the right content in places. We also know what makes an effective contractor websites with years of analytics and 50+ contractors.

  • Our websites are completely custom. (many companies use cheap + generic templates.)
  • You own your website 100% (many companies don’t operate that way surprisingly.)
  • We do a 3-Step Quality assurance process on every site.
  • We train you how to use your site.
  • We have context on the construction + home service industry and it helps us ask the right questions in the discovery kickoff.

Our websites use the ‘Winning Website Formula’ – built off of years of A/B testing, ‘user testing’ and monitoring analytics to push up increases in leads on contractors websites:

  • Strong visual calls-to-action throughout the site
  • Testimonials and other “trust factors”
  • Emotionally persuasive images and headlines (Make your ideal customer the hero + help them imagine themselves working with you).
  • An emphasis on Search Engine Optimization throughout the process
  • Really clear ‘differentiating features’/’unique value propositions’ – what can your competitors NOT say?

Not to mention, our websites are really good looking! Check out our Case Studies page for design inspiration.

What do people like about Hook Agency’s SEO?
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People like our transparency w/ clear documentation of deliverables every month (content written, links acquired, technical changes made) and that we are consistently aggressive. We also have a monthly reporting dashboard – to give you full transparency over key metrics, and report on them in a monthly video call.

Why is Hook better at Paid Ad management than many companies?
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We keep budgets tight, we have a copywriter on ads and we focus on eliminating waste and most importantly reporting on leads!

For SEO + PPC we look at leads with you, as they start to increase and focus on pushing where your best leads are coming from. 

Complete transparency on which ads are converting, what’s being spent (you own your account, and your credit card is connected to the spend.) 

Ready to take the leap?

Let's talk about what's possible for your business.

Book an Intro Call