When to Hire a Marketing Agency (Not Right Away)

Minneapolis Marketing Agency - A group of four people in casual clothing share a lively discussion in a modern office. Two individuals stand near a table, while two others sit, one with a laptop open. A potted plant is in the background. With smiles all around and an air of gratitude, everyone appears engaged and thankful.

Can marketing make a company that’s not good, look good? “Nothing kills a bad product faster than good advertising.” – Jerry Della Femina The first few years – it’s a fight of becoming a really good company vs. amplifying that as much as you need to grow. Most agencies will take your money as soon […]

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How Social Signals Affect SEO & How to Use Them to Rank Higher

In a vibrant garden setting, an individual with glasses enthusiastically holds a large yellow speech bubble showcasing a hashtag symbol, illustrating the power of social signals in boosting SEO rankings. Dressed in a beige jacket, they exude excitement at this digital revelation.

Do Social Signals actually affect your Google Rankings? Social signals are actions people take on social media. Likes, shares, retweets, and comments all count. These actions show interest and engagement. Search engines do not count these as direct ranking factors, but they influence search performance in other ways. Quick Actionable Takeaways 1. Encourage Social Engagement […]

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How to Share a Facebook Post to Instagram (2025 Tutorial)

A construction worker, equipped with a hard hat and safety gear, utilizes a smartphone in an industrial environment. Above him, arrows link the Facebook and Instagram logos, representing a social media tutorial. Tools and a blurred construction vehicle are present in the background.

Cross-posting from Facebook to Instagram is a great way to maximize your content’s reach without extra effort. Whether you manage a business page or your personal profile, knowing how to efficiently share your Facebook posts to Instagram can save time and boost engagement. Here’s an up-to-date guide on how to do it, along with troubleshooting […]

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151 Fantastic Painting Company Name Ideas

A painter in overalls holds a paint roller beside a green wall, with another worker kneeling in the background. Overlay text states: "Leading Painting Company Names.

As a painting company, you want your name to reflect your ability to do a job well. You know how to paint an even coat, trim the doors and baseboards, and ensure no paint gets on the new hardwood. But do your potential customers know that? With interesting painting company names, you can automatically intrigue […]

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What’s the Value of a Social Media Following?

What is an influencer - how much do they make - value of an audience

Does Having a Large Social Media Following Drive Real Revenue in 2024? The question of whether having hundreds of thousands of followers on platforms like Instagram drives real revenue is still relevant in 2024. The short answer is: it depends. While follower count is important, the real game-changer lies in engagement and monetization strategies. Simply […]

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Social Media Usage Statistics: What You Need to Know for 2025

social media usage statistics

In 2025, if you’re not leveraging the latest social media usage statistics to shape your marketing strategy, you’re already falling behind. The game has changed dramatically: TikTok’s 1.3 billion active users are dictating trends. 88% of marketers reporting positive ROI from video means video isn’t optional anymore 58% of users buying directly via social media, […]

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Best Facebook Post Length 2025 (According to Data)

Best Facebook Post Length 2024

You’re asking yourself, “I want to know what the best length of a post is for Facebook.” A lot of stuff has changed this last few years for what Facebook’s algorithm is doing. Things like text on images, editing your post, or posting too many times in a row can really hold back your content. […]

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Plumbing Influencers 10 Top Creators + CEO’s in The Space

On Hook Agency's website, two charismatic influencers stand side by side against a beige wall. The man on the left confidently showcases his blue shirt adorned with text, while his counterpart proudly wears a dark shirt featuring both a logo and text. Their dynamic presence radiates creativity and charm.

Some may squabble with the term ‘Influencers’ – but to be real, I think the people listed on this page are: Getting the word out about plumbing, and the opportunities in the trades! Making the field more entertaining, and increasing the feeling of community in plumbing.  Literally ‘influencing’ people in the right direction on quality […]

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The 10 Best Home Services Marketing Strategies

meeting about home services

Did you know that 97% of consumers search online for local home services before making a decision? With such a staggering statistic, it’s clear that having an effective home services marketing strategy is essential for success. Whether you run a home services business or are looking to expand your reach, this blog post will provide […]

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