What if your one marketing strategy doesn’t work out? We’ve found that in the first few years after launch out, new roofing business owners often make the mistake of focusing all their effort and resources on one form of marketing; but this simply amounts to putting all your eggs in one basket. As a roofer, […]
Read More… from How to Market a Roofing Company in 2025: Winning Mix
It’s often said that “80% of sales are made by 20% of salespeople.” Many times, “The winner sells to the prospects, and the loser gives up“. You can imagine the work that 20% of sales guys put in. Fascinating right? Nonetheless, as a successful salesperson, you cannot help the fact that people believe things about […]
Read More… from Let’s Dispel Some Common Myths About Salespeople
If you want to break into the lucrative roofing sales industry and make six figures, then this blog post is for you. Learn all about key skills, helpful strategies, and various technologies that can help boost your success in roofing sales so that you are able to reach the milestone of 100K. Utilize these methods […]
Read More… from How to Make $100k in Roofing Sales: Tips for Success in 2024
When you have a ton of leads but many are wasting your time,⏳ you just need to get more honest in your marketing about what kind of jobs you want… here’s some ways to filter in your marketing: How to filter tire kickers in marketing Use an embedded Calendly scheduler on your thank you page […]
You may think we’re just gonna give you a straight answer: The percentage of revenue that should be allocated to overhead costs can vary significantly based on several factors. These include the size of your business, location, the volume of work you handle, and the efficiency of your operations. However, as a benchmark, the conventional […]
Read More… from What % Should of Revenue Should Overhead Be for a Roofing Company?
It’s undeniable that in the digital age, most businesses have shifted their focus to online marketing. But for certain industries, such as roofing, traditional marketing methods still carry considerable weight. A standout strategy in the roofing business is the use of door hangers for canvassing. This low-tech, high-impact marketing tool can drive impressive results when […]
Read More… from The Power of Door Hangers in Roofing Canvassing: 3 Powerful Tips
Soo, we stopped at the Directorii and Roofing Insights Headquarters at Brooklyn Park, Minnesota, and asked some questions you might’ve had in mind for them. Dmitry Lipinskiy has proven himself an expert on digital marketing, YouTube content creation, and branding, particularly for roofers. So, we thought it fit to learn a thing or two from […]
Read More… from Five Special Q & A’s With Dmitry Lipinskiy (Directorii/RoofingInsights CEO)
Roofing, my friends, can be a pretty hefty investment when it comes to sprucing up your humble abode. And you know what that means? Yep, it’s the price objections parade! Homeowners everywhere are playing the “Who’s got the best deal?” game, waving around those pesky cheaper estimates like shiny trophies. But fear not, fellow roofers […]
Read More… from Cheaper Estimate Sales Responses: Overcome Price Objections
As a roofing company owner or home service business leader, you need to ensure that your projects are completed on time, within budget, and to the highest quality standards. At the end of the day, the only opinion that matters is your customers when the job is COMPLETED. Roofing is an essential component of any […]
Read More… from Roofing Crews Needed? 6 Ways to Better Find Roofing Subcontractors
Roofing content is easy. All you do is just ask ChatGPT to write you a blog post, and then you’ll rank for 10,000’s of keywords and sit back and rake in the profits. Except… So will all your competitors? Google is going to get smarter and smarter. If you didn’t know how to Search Engine […]
Read More… from Evergreen Roofing Content Strategies: Crush The Competiton
