Adding humor to your marketing is one surefire, effortless way to reach your audiences. No one forgets a hilarious joke that easily, right? It’s incredible how your brand name registers in people’s minds when they can associate it with a fun experience. To win in your marketing, you must sound nothing less than humorous, memorable, […]
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Jordan Desbien shares in the video below what he learned from stress and pain of business failure, what happened, and what he is doing now. In preparation, I also asked folks this weekend why they believe roofing companies fail… and the top 3 reasons according to 100+ people were: #1 Finances + Cash Flow – […]
Read More… from Why Roofing Companies Fail (According to 11 Roofers + Consultants)
You are not alone if you’ve tried to figure out what distinguishes successful roofing companies from struggling ones. Running a roofing company is far from easy. You have employees to look out for, clients to satisfy, maintenance overhead costs, and profit margins to meet. Yet losing track of one aspect could trigger a cascade of […]
Read More… from Why Some Roofing Companies Take Off And Others Fail (7 Major Pitfalls)
Did you know that you don’t just have to wait for commercial roofing leads to come to you? That’s right – you can HUNT, and FARM – your way into those sweet, gorgeous big roofs. Hunt: Network, create referral partners, ‘door knock’ businesses, ask for introductions to key decision makers/property managers at businesses. Farm: Creating […]
Read More… from 6 Proven Strategies to Get More Commercial Roofing Leads
Door knocking: The classic roofing marketing strategy that isn’t going away anytime soon. You can have the greatest digital presence in the world as a contractor, but there’s still money to be made by going old-school and physically knocking on the doors of homeowners to tell them about your service. Door knocking is beneficial after […]
Read More… from What’s the Best Time of Day to Go Door Knocking?
With all the hard work and stress that goes into roofing, odds are that you’re looking for a good laugh to relieve that stress. Here at Hook Agency, it is rare that a day goes by without someone showing off the latest and greatest meme they found, so we thought it would be fun to […]
Read More… from 53 Hilarious Roofing Memes to Tickle Your Funny Bone
Internet marketing is a constantly changing field, so you need to be on top of all the new strategies and tactics that will help you: post videos on youtube, create an email list, use social media like Facebook. And don’t forget about SEO—search engine optimization! Most people think small businesses or individuals can’t do it, […]
Roofing is one of the most important aspects of a house. It protects the inside from water and other elements and provides insulation for homes in colder climates. Therefore, businesses specializing in roofing are vital, as they keep houses safe and consistent. In addition, they offer the ability to install new roofs on homes or […]
Read More… from Roofing Business Checklist for Running a Successful Company
You may or may not be surprised to discover that social media is an excellent tool for expanding the reach of your roofing business. Social media can be used for branding, marketing, customer service, and lead generation. Keep reading to learn six different solutions on how to get roofing jobs through social media. Branding Social […]
Read More… from How to Find Roofing Jobs Now With Social Media
If you’re new to roofing, one thing you should know before you get involved in the industry is that competition is stiff. If you’ve been in the industry a while, you already know this from experience. Competition in roofing has always been pretty high. It’s an industry where the cream of the crop rise to […]
Read More… from Competition in Roofing? How Much + Statistics
