Looking to level-up your roofing sales reps? Empower your employees by providing them with the most essential training programs every roofing rep needs. Give them the right tools, and watch them thrive.
Matthew Mulholland a former roofing contractor now founder and dean of Building Experts Institute knows the ins and outs of the roofing business. With his knowledge and expertise, he has developed several meticulously crafted courses catered to evolving the education of roofing sales representatives.
Training Essentials for Roofing Salespeople:
Sales in roofing is more than just “sales.” When you get on the roof, do you know what to look for? Proper courses can fill this gap and enhance your sales skills.
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Sales Skills: Master the art of sales, from knocking on doors to engaging with potential customers and inspecting roofs. With proper training you will know what to look for.
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Identifying Hail and Wind Damage: Learn to spot roof damage, understand hail and wind damage, and perform thorough inspections. Avoid costly mistakes for both customers and your business.
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Understanding the Claims Process: Navigating the claims process and working effectively with adjusters is key. This knowledge is often more important than sales skills alone.
In-Depth Training Courses to Level Up Your Team:
There are some great resources out there. Here are a few courses from Building Experts Institute to get you started:
- Identifying Hail Damage to Asphalt Shingles: This course is a must for anyone in the roofing industry. It offers detailed information on how to accurately identify hail damage, which is helpful for filing successful insurance claims.
- Identifying Wind Damage to Asphalt Shingles: Similar to the hail damage course, this training provides essential knowledge for spotting wind damage, helping you avoid unnecessary claims and focus on legitimate issues.
- Inspecting Steep Slope Roof Systems: A step-by-step guide on how to conduct a comprehensive roof inspection. This ensures consistency across your team, making it easier to identify and document damage accurately.
- Installation of Asphalt Shingle Roofs: Understanding how roofs are put together is crucial, especially when dealing with repair versus replacement decisions. This course covers the installation process in detail, giving your team the knowledge to make informed recommendations.
- Xactimate Certification: While not all roofers need to use Xactimate, understanding this estimating software can be beneficial. There are certification courses available that range from basic to advanced levels.
Advanced Training for Experienced Professionals
For those with more experience, Matthew recommends the “Defeating Unethical Engineer Tactics” course. This advanced training teaches you how to handle third-party engineers hired by insurance carriers and equips you with strategies to counteract their tactics. It’s a high-level course that can transform how you manage claims and interact with engineers.
Continuous Learning and Staying Ahead
Be committed to constant growth and ongoing education. The industry (like anything else) evolves, and having the right tools will help you stay ahead.
Invest in Your People and Expect a Great Return
Investing in comprehensive training for your roofing sales team is the key to success. By equipping your team with the right skills and knowledge, you can ensure they are prepared to handle any situation that comes their way. From basic sales techniques to advanced damage identification and claims management, there are resources you can utilize to elevate your team and enhance your sales skills!
For more information on these courses and to start your journey to becoming a roofing expert, visit Building Experts Institute for more information.
