Author: Tim Brown

Website: https://hookagency.com
About Tim Brown: <a href="https://hookagency.com/tim/">Tim Brown</a> is the founder of <a href="https://hookagency.com">Hook Agency</a> (a 55+ person marketing agency driving leads for home service contractors) and author of <a href="https://hookagency.com/hometownhero/">‘How to Become a Hometown Hero'</a> a best-seller, a speaker at AHR, keynote at Roofcon, and is a respected thought-leader in Home Services Marketing.

Posts by Tim Brown

Google Maps SEO Statistics: Getting Higher in The Map Pack = $

Posted on January 1, 2025 (November 5, 2025)

Google Maps SEO helps businesses show up in search results for local consumers. With 80% of U.S. consumers searching for local businesses weekly and 32% searching daily, optimizing for local search is no longer optional. (Consumer Behavior Index) Google prioritizes local search by delivering results that meet location-based intent. Here are essential stats that highlight […]

How Roofing Companies Work with Insurance Companies (for Homeowners & Contractors)

Posted on December 31, 2024 (November 11, 2025)

Roofs are the first barrier protecting homes from harsh weather and external damage. This guide breaks down how roofing companies collaborate with insurance providers, the common mistakes contractors make, and how homeowners can choose the right roofing partner. Why Roofing Companies and Insurance Collaboration Matters When roofing contractors and insurance companies align, it speeds up […]

5 Best Podcasts for HVAC Business Owners to Grow in 2025

Posted on December 29, 2024 (October 1, 2025)

Running a successful HVAC business requires staying ahead in sales, leadership, operations, and marketing. Podcasts offer a convenient way to gain insights from top industry leaders while you drive between jobs or manage your day. Here are the top five podcasts HVAC business owners should subscribe to in 2025 to fuel growth and sharpen their […]

Top Plumbing Sales Coaches to Boost Your Close Rates in 2025

Posted on December 29, 2024 (November 12, 2025)

Plumbing company owners know that technical skills alone won’t drive business growth. 1. HVAC Masters of the Hustle Overview: HVAC Masters of the Hustle is well-known for transforming sales teams in HVAC and plumbing industries. They specialize in high-energy, results-driven coaching, focusing on refining sales techniques and increasing closing rates. Unique Approach: Their method combines […]

7 Best HVAC + Plumbing Recruiting Companies for 2025

Posted on December 29, 2024 (October 1, 2025)

Finding skilled professionals in the HVAC and plumbing sectors is crucial for business success. Specialized recruiting companies can streamline this process, connecting you with top talent efficiently. Here are some of the best hvac + plumbing recruiting firms to consider: 1. WhoHire How to Get Started with WhoHire: 2. Pivotal Recruiting Firm Specialty: End-to-End Roofing Recruitment Pivotal Recruiting […]

ChatGPT vs Google in Home Services (+How to Rank on A.I.)

Posted on December 29, 2024 (December 29, 2024)

Google has dominated the search market for decades, but OpenAI’s ChatGPT is reshaping how people find information. With ChatGPT’s rise, home service businesses must ask some pretty big questions: ChatGPT’s Rapid Growth – A Disruptive Force ChatGPT’s growth has been explosive. As of October 2024, ChatGPT boasts over 180 million active users, a steep climb […]

Home Services Google Usage Statistics & Crucial Takeaways

Posted on December 29, 2024 (December 29, 2024)

Google is still the top search engine in 2025, driving massive traffic for home services. If you own a home service business, understanding how potential customers search can give you a competitive edge. This report breaks down the latest Google usage statistics, specifically focusing on how they impact home service businesses. 10 Google Usage Stats […]

3 Best Roofing CRM Consultants (JobNimbus/Acculynx)

Posted on December 29, 2024 (November 7, 2025)

Running a roofing business means handling jobs, crews, and leads—often all at once. 1. BetterBoss.io – Fractional CTO for Roofing Website: betterboss.ioSpecialty: JobNimbus optimization, workflow automation, and KPI dashboards. BetterBoss.io is the heavy hitter when it comes to JobNimbus customization and automation. They help roofing businesses simplify workflows, track leads better, and build dashboards that […]

4 Best Branding + Logo Design Companies for Home Services (Plumbing, HVAC, Roofing)

Posted on December 26, 2024 (November 11, 2025)

Branding can make or break a home service business. A strong visual identity doesn’t just look good – it creates trust, recognition, and a lasting impression. Whether you’re a roofer, HVAC pro, or plumber, the right branding can turn local homeowners into long-term clients. We’ve narrowed down the top four branding agencies for home service […]

Top 5 Roofing Recruiting Firms to Build Your Dream Team (Real Reviews)

Posted on December 26, 2024 (November 11, 2025)

Recruiting the right people can make the difference between jobs that flow smoothly and constant headaches. But where do you find these top-tier sales reps and project managers? The answer: Roofing-specific recruiting firms and systems that understand the industry inside and out. Here are some of the best in the business, each offering a unique […]