Use Rel=Canonical – Technical SEO Simplified

Tim Brown

Tim Brown is the owner of Hook Agency, and strategic marketer focused primarily on driving traffic and leads for small businesses and construction companies.

Quick Concepts

Rel=Canonical should be used whenever you post duplicate content (from your site, or elsewhere.)

It’s a “soft redirect”, without redirecting the user. Links to both URLs now count as the single, canonical version of the URL. So your site isn’t penalized for duplicate content.

• Tells google where the original is
• Code Snippet (place in HTML Head): <link rel=”canonical” href=”http://example.com/wordpress/seo-plugin/” />
• It’s also available through Yoast SEO , and some SEO tools like this – screenshot of where:

Tim Brown

Tim Brown is the owner of Hook Agency, and strategic marketer focused primarily on driving traffic and leads for small businesses and construction companies.