Rel=Canonical should be used whenever you post duplicate content (from your site, or elsewhere.)
It’s a “soft redirect”, without redirecting the user. Links to both URLs now count as the single, canonical version of the URL. So your site isn’t penalized for duplicate content.
Watch this quick video to see how savvy businesses save time and hook better leads:
- Tells google where the original is
- Code Snippet (place in HTML Head): <link rel=”canonical” href=”http://example.com/wordpress/seo-plugin/” />
- It’s also available through Yoast SEO , and some SEO tools like this – screenshot of where: