In recent years, the roofing industry has been hit hard by significant price increases, leaving both homeowners and contractors searching for answers and strategies to cope with the rising costs. The shift from an average of $400 to a staggering $600-$800 per square for roofing installations This underscores the urgency to understand and address the […]
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What’s your best *quick-hitter* tip for improving closing rate? Here are 3 from Becca Switzer: Actually having a script that you follow every time that answers and prevents objections. Identify where your losing people – where are their eyes glazing over and make your presentation more sticky / emotional in those places to keep them […]
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Finding the right sales reps for your roofing business is about diving deep into the fabric of motivation, culture, and personal growth. It’s not just about handing out leads; it’s about building a supportive environment that cultivates not just great salespeople but remarkable individuals. From the insightful perspectives of industry leaders like Crystal Watterson, […]
Read More… from How to Recruit Roofing Sales Reps: Find Rockstars
Looking for a reputable Minneapolis roofing company, look no further – this list will help you make a smart decision. Northface Construction The Northface Construction team consists of skilled craftsman, client oriented project consultants, visionary management and rock solid local business partnerships. Their main focus is to manage every project with the highest level of […]
Should roofers pay for insurance deductibles? You may think they are ‘robin hood’ because they offer to do this. Perhaps they really are just eating the loss. Or perhaps – it could force them to cut corners to make up for the lack of payment. Insurance Companies Aren’t the End-All First off, let’s clear the […]
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Looking for top-notch roofing referrals? Wondering how to find the best professionals for your roofing needs? Your search ends here. In this post, we’ve got expert tips on securing reliable and trustworthy referrals. From understanding the importance of referrals to practical strategies for obtaining them, we’ll walk you through everything you need to know. Crafting […]
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So many of you are using A.I. already – but besides avoiding the obvious pitfalls: Posting purely A.I. content that is uninspiring and lacks a human touch. Not understanding the fundamental marketing principles so whatever tools you leverage are used as effectively as possible. Avoiding A.I. entirely could be a complete waste of resources: Especially […]
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If you’re a contractor or own a home services business, online reviews can make or break your reputation. Potential clients turn to the internet to research and evaluate service providers before deciding. Your online presence and the feedback from previous clients play a critical role in establishing trust and credibility. Positive online reviews can attract […]
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When it comes to branding, having an effective tagline can truly set you apart from your competition. Whether they mean to or not, consumers most definitely “judge a book by its’ cover” when deciding on a company to do business with. But do slogans matter for roofing companies? And what makes a great slogan anyways? […]
Read More… from Roofing Slogans 38 Examples of Effective Taglines & Why
Blogging is insanely powerful for roofers – to get higher on Google and be seen on social media. But if you don’t target your blog articles towards stuff people are actually searching, you’ll just waste hours and money! Ideally, you target questions people are asking during the sales process. Use a tool like Ahrefs, SEMRush […]
Read More… from 101 Roofing Blog Ideas (Steal These Article Topics)
