When you have a ton of leads but many are wasting your time,⏳ you just need to get more honest in your marketing about what kind of jobs you want… here’s some ways to filter in your marketing: How to filter tire kickers in marketing Use an embedded Calendly scheduler on your thank you page […]
To avert a crisis as a roofing business owner, it’s only wise to conduct intense danger or risk assessment regularly in your business. The United States Bureau of Labor Statistics says about 20% of new enterprises die out within the first two years of launch. Only 25% make it to 15 years or more. For roofers, […]
Read More… from Seven Deadly Sins of Running a Roofing Business
You may think we’re just gonna give you a straight answer: The percentage of revenue that should be allocated to overhead costs can vary significantly based on several factors. These include the size of your business, location, the volume of work you handle, and the efficiency of your operations. However, as a benchmark, the conventional […]
Read More… from What % Should of Revenue Should Overhead Be for a Roofing Company?
It’s undeniable that in the digital age, most businesses have shifted their focus to online marketing. But for certain industries, such as roofing, traditional marketing methods still carry considerable weight. A standout strategy in the roofing business is the use of door hangers for canvassing. This low-tech, high-impact marketing tool can drive impressive results when […]
Read More… from The Power of Door Hangers in Roofing Canvassing: 3 Powerful Tips
Soo, we stopped at the Directorii and Roofing Insights Headquarters at Brooklyn Park, Minnesota, and asked some questions you might’ve had in mind for them. Dmitry Lipinskiy has proven himself an expert on digital marketing, YouTube content creation, and branding, particularly for roofers. So, we thought it fit to learn a thing or two from […]
Read More… from Five Special Q & A’s With Dmitry Lipinskiy (Directorii/RoofingInsights CEO)
Roofing, my friends, can be a pretty hefty investment when it comes to sprucing up your humble abode. And you know what that means? Yep, it’s the price objections parade! Homeowners everywhere are playing the “Who’s got the best deal?” game, waving around those pesky cheaper estimates like shiny trophies. But fear not, fellow roofers […]
Read More… from Cheaper Estimate Sales Responses: Overcome Price Objections
Roofing content is easy. All you do is just ask ChatGPT to write you a blog post, and then you’ll rank for 10,000’s of keywords and sit back and rake in the profits. Except… So will all your competitors? Google is going to get smarter and smarter. If you didn’t know how to Search Engine […]
Read More… from Evergreen Roofing Content Strategies: Crush The Competiton
The #1 Top tip to running your new roofing business – Buy a new truck. Jk. We’ve curated 5 roofing company owner takes on how to start and manage a roofing business if never have before. Hope these are useful tips. Enjoy! […]
Read More… from Managing a Roofing Business: 5 Leaders Top Tips
If you’re a roofing company owner or a home service business leader, you’re likely all too familiar with the relentless sales calls from Angi (formerly Angie’s List) and HomeAdvisor. These platforms may promise to bring in valuable leads, but at what cost? Are low-quality shared leads as addicting as Walter White’s sweet sweet blue stuff? […]
Read More… from Breaking Bad: How to Stop Angi/HomeAdvisor Sales Calls
A storm can hit anywhere on the planet at any time! Hails, heavy rain, and blizzards are some unpleasant experiences the United States has faced before – and by all scientific predictions, will encounter again. Whenever storms hit, roofs are likely to be at the center of the chaos and consequently get badly damaged. Fortunately, […]
Read More… from 5 Ways Roofing Companies Can Prepare for Storm Season
