“Ethical company” almost sounds like an oxymoron these days (insert “we live a society” meme here). With so many large-scale scandals making the news every few years concerning companies taking advantage of the vulnerable to increase profit margins, it’s understandable that many of us out there have become quite cynical about the intentions of many […]
Read More… from Data Ethics: Why You Should Care + 6 Principles
There are many social media platforms out there that you can use to market your construction company. Many will tell you to focus on Facebook and Instagram because of their popularity. Did you know that Pinterest has over 322 million monthly users and over 50 billion pins? Of those 322 million users, over 40% have […]
Read More… from Pinterest Marketing for Construction Companies
LinkedIn is life. It’s solidarity for hustlers like you. And it’s a better place to spend 5 minutes than Instagram on a weekday. I love it – you love it. But, only 5% of people on Linkedin post on a regular basis, that’s why engagement rates are through the roof. Why do you think they […]
Are you wondering what is the best advertising for contractors? There are so many options out there: online, social media, print ads, newspapers, events, etc. How do you know which ones will be most effective? Let’s cut through the mess and we’ll show you the best online sites, events, and publications to advertise your contracting […]
Getting more business opportunities is something that many companies constantly find themselves looking for. After all, more business is what makes you more money. When you are busy running a business, it can be challenging to find new ways to gain more leads and potential customers. Use this list of proven methods for lead generation […]
Read More… from 9 Methods of Lead Generation for Window & Door Replacement Companies
This is a regularly updated index of the best of the best on Twitter and Instagram. Brands that stick out like a sore thumb – in a good way – because they act like humans, rather than faceless corporations. Also factored into this ranking index but not the number one factor – the number of […]
Read More… from Social Media Brand Index: Best Brands Twitter & Instagram | Top 10’s
Twitter polls, Instagram stories, Pinterest boards. These are solid social media marketing ideas, but they are fairly common. And, unless they are done exceptionally well, won’t help your brand stand out. So, to help you in brainstorming some social media marketing strategies that will help expand your brand awareness and reach, here are 21 out-of-the-box […]
Read More… from 6 Out-of-the-Box Social Media Marketing Ideas (Increase Your Brand Reach)
Over the last decade, social media marketing has exploded in popularity. The cornerstone of virtually all digital marketing strategies, leveraging the massive reach that social platforms provide can make the difference between delivering an effective, on-brand message, or simply making noise. With over two billion active users, Facebook stands alone as the largest online community […]
Read More… from Facebook Marketing 101: A Powerful Facebook Marketing Plan Anyone Can Use
What makes Louis Vuitton able to charge $3,000 a purse. Surely the craftsmanship and the time spent on design have helped them feel comfortable charging 6 times of a Kate Spade or Michael Kors purse, but there’s more as well – this post will give you the secrets that have helped luxury brands charge 2x […]
Read More… from 7 Luxury Marketing Strategies that Will Help You 10X Your Price
*Header Image Courtesy of Lincoln* Today, influencer marketing is dominating the marketing landscape amongst the younger, impressionable spenders across all types of markets. In 2016, there were 9.7 million brand sponsored influencer posts on Instagram alone, and in 2019, that number is projected to climb as high as 32 million (this according to marketing agency […]
Read More… from Social Media Celebrities – 5 Examples of Powerful Campaigns That You Can Recreate
