How to Grow a Heating and Air Conditioning Business

A man in a plaid shirt and cap stands confidently in a room with industrial piping and a large boiler, displaying innovative heating solutions designed to drive business growth.

Running a solid HVAC business is one thing — but turning it into a growth machine takes something more. It’s not just about doing great work or hiring a few extra techs. It’s about building something bigger than yourself. If you’re just counting on “good service” to carry your business into the next level, you’re […]

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How to Value a Heating and Air Conditioning Business: A Practical Guide

On Hook Agency's website, an individual in a light blue shirt is diligently calculating values for a heating and air conditioning business. With one hand operating a calculator amidst paperwork, and the other holding a sheet of paper, they embody our practical guide to efficient operations. A laptop in the background further underscores our commitment to streamlined processes.

Whether you’re looking to sell your HVAC company, buy one, or simply get a clearer picture of what it’s worth, understanding how to properly value a heating and air business is essential. HVAC businesses continue to be some of the most attractive opportunities on the market — thanks to consistent cash flow, essential services, and […]

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SearchLight Digital Demo and Review 2025

On Hook Agency’s website, our SearchLight Digital demo prominently features a laptop displaying an advanced data analytics dashboard. This interactive interface includes clear graphs and metrics that illustrate revenue pipelines and efficiency metrics. The design is visually framed by an abstract network theme, highlighted with icons such as a light bulb and a bar graph, symbolizing innovation and insightful analysis.

If you’re spending thousands on ads but not seeing deposits in your business account, listen up: your marketing is working harder than your sales team. This was the brutal reality check during the SearchLight Digital demo and live review. They pulled back the curtain on real HVAC marketing data and exposed a truth most contractors […]

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LSA Marketing: What are Local Service Ads + How Do They Work?

Local Service Ads - Person on Computer, Google Guaranteed

If you’re a home service business looking to generate more local leads, Google’s Local Services Ads (LSAs) offer one of the most efficient ways to connect with ready-to-buy customers — right at the moment they’re searching for your services. ✅ In this guide, we’ll walk you through: Whether you’re new to LSAs or looking to […]

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HVAC E-Commerce 101: Tools, Trends, and How to Stay Ahead

On Hook Agency's website, a professional in a suit and red tie engages with a transparent screen displaying "HVAC" ecommerce accompanied by icons of snowflakes, leaves, fans, and a thermometer. Set against an exposed brick wall, this imagery underscores the seamless integration of HVAC e-commerce solutions.

Let’s face it—homeowners don’t want to pick up the phone just to “talk to someone for pricing.” They want clarity, control, and confidence… before they ever contact your business. And if you’re not giving it to them? Someone else is. Pricing transparency and HVAC eCommerce aren’t buzzwords anymore—they’re what modern buyers expect. And we’re not […]

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Heat Pumps and High-Efficiency Ducts: Rebates + Incentives 2025

The diagram showcases an advanced duct sealing process, identifying key components: the sealing machine, sealant connectors, and a computer interface monitoring the procedure. It clearly labels areas of sealing such as elbows, boots, and chambers. For maximum efficiency, registers are sealed off using foam plugs.

The heat pump market isn’t heating up—it’s already on fire. From record-breaking sales to stacked tax incentives, energy-efficient HVAC systems are becoming the norm, not the niche. But here’s the catch: if you’re not pairing your heat pump installs with properly sealed ducts and educating your customers, you’re leaving money (and homeowner satisfaction) on the […]

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5 Best HVAC and Plumbing Financing Companies (What Contractors Are Saying)

An elderly couple, seated cozily on their couch, warmly shakes hands with a representative across the table. Nearby, documents and a laptop indicate they are finalizing an agreement with an HVAC and plumbing financing company in their inviting living room.

Let’s get real for a minute. In today’s market, offering financing isn’t just a nice-to-have—it’s make-or-break for closing jobs. We’ve all been there: Financing changes the game. It transforms those “maybe later” conversations into signed contracts. And trust us—after talking to hundreds of HVAC and plumbing contractors, we can tell you this: the right financing […]

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50 HVAC Slogan Examples To Inspire Your HVAC Startup | Free PDF

hvac slogans young hvac installer

HVAC can feel like a sea of sameness—same trucks, same logos, same “we’ll keep you warm in winter” pitch. So how do you stand out? With a slogan that actually sticks. A slogan is a short, punchy phrase that captures the essence of your brand. It’s not just clever words—it’s a strategic asset that can […]

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7 Best Facebook Ads for HVAC Companies + How to Find Winners

Get $100 Off Your First Repair with Houk Air Conditioning Experience top-notch service and savings exclusively for new customers. Our skilled technicians are ready to expertly handle your HVAC repair needs. Don't miss this offer—perfectly crafted for Facebook Ads with an engaging background image of our expert at work. Book Now and Save!.

Facebook Ads are one of the best ways for HVAC companies to generate leads, but not all ads perform the same. How to Find Winning Facebook Ads Since Meta removed likes, comments, and shares from the Facebook Ad Library, you can’t rely on social proof to gauge ad success. Instead, use these five steps to […]

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Top HVAC Distributors 2025: Who’s Winning in Customer Service?

The image showcases the exterior of a Ferguson HVAC Distributor / supplier, distinguished by its prominent blue sign featuring an illuminated white logo. Renowned for outstanding customer service, Ferguson stands as a leader in HVAC distribution. The building combines brown corrugated siding with a brick facade, emphasizing its industry-leading status.

The HVAC industry relies on distributors to supply contractors with the equipment and parts they need to keep businesses running. While companies like Johnstone Supply, Ferguson, and RE Michel dominate national rankings, HVAC professionals know that service varies by region. Bigger Isn’t Always Better Recent conversations in the HVAC contractor community highlight that while some […]

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