Construction Contractor Color Scheme Inspiration

Contruction Contractor Color Scheme inspiration from Red Canyon Roofing

We’ve done some amazing websites for a variety of construction contracting groups. A large part of what makes our sites so successful is that each company has a color palette for their specific business areas . Here are some examples of websites utilizing effective and practical color palettes.    Electric City We were lucky that […]

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What is a General or Specialty Contractor

A general contractor, clad in a bright orange hard hat and blue overalls, meticulously inspects a white material indoors. Surrounded by tools of renovation—closed windows and covered objects—the scene reflects the precision and expertise inherent in the contractor's craft.

If you have ever built a home or business or even had renovations completed, you know none of it would get done without a contractor. Contractors are the ‘doctors’ of the construction industry in that nothing gets done without their organization and scheduling. At Hook Agency, it’s our role to help promote the top contractors […]

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Hiring a Contractor | How to Find a General or Specialty Contractor

Hiring a Contractor

When you want work done on your home, you need a quality contractor. However, if you’re not an expert, it can be challenging to know what to look for when hiring a general or specialty contractor. Luckily, you don’t need any building or home renovation expertise to hire a contractor you know will do the […]

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Contractor Law | What Happens If A Contractor Abandons A Job?

contractor law

No contractor wants a job to fall through or to ruin a relationship with a client. But what if a client abuses the conditions of a contract? What if a contractor has concerns about a job site? Have you ever thought, “What happens if I walk away?” We’re here to help smart contractors make the […]

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Marketing and Company Slogans: 7 Principles to Improve Them

Think Different - Marketing Slogan

What does a slogan mean for your company? For some companies, a tagline or slogan represents the organization’s core values and mission. For others, it is so memorable that when customers hear it, they automatically know what company is being talked about. When creating a new slogan or attempting to optimize or improve a current […]

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12 Best Youtube Channels for Contractors Marketing + Strategy

Youtube channel for contractors - contractor fight TV

Recently I was looking into the best youtube channels for contractors – and curated this list for myself and our video guy – and so I thought, “why not share it on our blog?” I know what you’re thinking! Can contractors really learn anything off of Youtube? Well – I’m not sure if you want […]

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17 Hilarious Solar Memes, Comics & Jokes to Brighten Your Day

Dog on Solar Panels Cute

Work in the solar industry and need a good laugh? We’ve curated the best solar memes, comics, and jokes – to give you chuckle. Whether you’re a solar installer, or in solar sales and marketing – feel free to share these on social and tag us on IG or anywhere on social media at @hookagency! […]

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What is Inbound Marketing? Definition + 5 Examples of Inbound

Inbound Vs. Outbound marketing examples

What is inbound marketing? Simply put – it’s pulling people onto your website instead of pushing your ads out to the world. It’s trying to create content that’s compelling, and using methods like ‘search engine optimization’ to draw people in, vs. that old-school model of advertising and “interruption marketing.” So what is inbound marketing strategy? According […]

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How To Write a Short Professional Bio That Gets Attention

How to Write a Professional Bio

Learning how to write a short bio is important if you want your bio to have a chance of being published. There are many professional bio examples that can be found online that can give some insight on what should be written in the information given about yourself or any other professional in your field. […]

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