As the world continues to digitize, traditional mediums like the Yellow Pages and printed newspapers are losing ad revenue. Businesses are leaping online advertising. The Yellow Pages and its physical counterparts cannot compete. But is it still worth it to advertise in the Yellow Pages? There might be some advantages for specific demographics. However, it’s […]
Hook Agency is currently looking for a Content Production Intern to work with us. This role would be a half-time (20 hours/wk) position. Although our internship opportunities can lead to full-time positions—we don’t necessarily need this to be the case every time. In this role, you’ll be directly working alongside our Design Team and Writers/Content […]
Other construction consultants our literally out there telling people to relax, and take care of some household projects. I don’t know about you, but my business wasn’t created by relaxing and knocking out my honey-do list every time there was a setback. In fact, when the going got tough – I got tougher. And I’d […]
Read More… from 9 Contractor Marketing Strategies During a Recession or Setback
The ideal candidate would communicate with designers and project managers, develop two WordPress sites a month on average, and help with more code-oriented technical edits and additional templates for ongoing SEO clients. Responsibilities Developing two WordPress sites a month (we use Underscores and Bootstrap, as well as Advanced Custom Fields to create WordPress websites from […]
Do you own a painting company? Looking to start marketing more seriously or maybe just make sure that you’re doing the right things to keep your business going strong? We’ve got you covered with this post. The home services industry is, in many cases, the busiest it’s ever been. That might mean that you don’t […]
Read More… from 6 Painting Marketing Tips That Will Help You Drive Leads
We’ve done some amazing websites for a variety of construction contracting groups. A large part of what makes our sites so successful is that each company has a color palette for their specific business areas . Here are some examples of websites utilizing effective and practical color palettes. Electric City We were lucky that […]
Read More… from Construction Contractor Color Scheme Inspiration
If you have ever built a home or business or even had renovations completed, you know none of it would get done without a contractor. Contractors are the ‘doctors’ of the construction industry in that nothing gets done without their organization and scheduling. At Hook Agency, it’s our role to help promote the top contractors […]
When you want work done on your home, you need a quality contractor. However, if you’re not an expert, it can be challenging to know what to look for when hiring a general or specialty contractor. Luckily, you don’t need any building or home renovation expertise to hire a contractor you know will do the […]
Read More… from Hiring a Contractor | How to Find a General or Specialty Contractor
No contractor wants a job to fall through or to ruin a relationship with a client. But what if a client abuses the conditions of a contract? What if a contractor has concerns about a job site? Have you ever thought, “What happens if I walk away?” We’re here to help smart contractors make the […]
Read More… from Contractor Law | What Happens If A Contractor Abandons A Job?
What does a slogan mean for your company? For some companies, a tagline or slogan represents the organization’s core values and mission. For others, it is so memorable that when customers hear it, they automatically know what company is being talked about. When creating a new slogan or attempting to optimize or improve a current […]
Read More… from Marketing and Company Slogans: 7 Principles to Improve Them
