It may require a bit of hustle, but with a low marketing budget, you can still hit your goals! First, what budget can be referred to as a low marketing budget? Most roofing companies invest between 0-10% of their revenue on marketing. This range can be further classified into: While some businesses can afford to […]
Did you know that your impulse factors were triggered when you bought those new shoes on sale? Or when you copped that fancy gadget you didn’t previously budget for. Anyway, don’t feel bad because you can also employ these factors to drive sales in your roofing business, and we are here to show you how. […]
Read More… from Impulse Factors to Get More Deals For Your Roofing Business
New Update for 2022 In this episode of the Hook Better Leads podcast, Tim goes head-to-head with Monroe McKay discussing which of these two customer relationship management softwares—JobNimbus and Acculynx—”take the cake.” Here is a summary of some of McKay’s answers to the following questions. What Are the Key Features Are Folks Looking For in […]
Read More… from Acculynx vs. JobNimbus: Pro’s & Con’s: Best Roofing CRM Comparison
When it comes to promoting your business, tooting your own horns can only do so much. What others say about your service is what makes or breaks your business’s reputation before people. In other words, your company thrives on reviews! With so much noise in the roofing industry, how can homeowners know which businesses are […]
Read More… from How to Get Your First 100 Google Reviews in No Time
As someone who runs a company servicing roofing companies – you can imagine I’m very interested in how this current recession (and the heavy inflation) will affect our industry, so I polled some growth-minded roofers and asked what they believe will happen. If it is up to each business owner – how they respond to this […]
Read More… from Is Roofing Recession Proof? Industry Predictions 2024 [Survey Data]
Podcasts are becoming more popular by the day, but there are still a lot of misconceptions about them. You might have thought you needed a specific skill set or fancy equipment to start a podcast or even considered if it would be worth your time But you can never have too much attention as a […]
Read More… from Roofing Podcasting: Networking and Getting Links
When it comes to search engine optimization (SEO), choosing the wrong company name is one mistake you don’t want to make. Or else you could lose potential customers who trust google’s first page results. You sure don’t want to undermine your efforts by letting your competitors rank first! Your company’s name is not just a […]
Many new roofing contractors feel they need storms to have a solid business or steady cash flow. But is that really true? What if you delayed immediate profits and invested in your business for the long haul? What would happen if you channel your efforts to a few different services, push your money into them, […]
Read More… from How to Not Be Reliant on Storms as a New Roofing Contractor
The roofing industry is full of promises and promise-makers. Everyone is assured of the same grand vision — six figures, no experience needed, flexible schedules, being your own boss, etc. However, while most companies don’t provide the needed training to achieve these nice things, others wing it, train their salespeople with no proven system and […]
The renowned leadership expert John C. Maxwell rightly said, “Everything rises and falls on leadership.” As a business owner, what do you do when you don’t necessarily have the vibrant, outgoing personality needed to lead and coach your sales team? Ryan Groth of Sales Transformation Group explains how to transform your sales leaders and team […]
Read More… from Roofing Sales Leaders: How to Find and Build Them
