7 High-end Website Design Principles The Pro’s Use

big-copy

Having a good looking web design is more important than might think. You could have every other conversion optimization tactic in the books going at full force, but if your website looks crappy, then it’s not really going to matter. Just like most companies out there, you probably want a website that attracts more business […]

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17 Website Footer Designs – Hall of Fame Examples and Best Practices (2025 Update)

Gorgeous footer design for website design

Website footers are the most under-rated, and powerful element of website design. Great footer design caps off the end of the site, are an amazing place for ‘calls-to-action’, contact information, and navigation. They seem to be under-rated because some people focus exclusively on the ‘header’ or the top of the website, and the ‘billboard’ of […]

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12 Things You Can Do on Your Website to Increase Conversions

Top things to increase conversions

These are my 12 of favorite tips for increasing leads on websites that I think all websites should have – and most of them are not that crazy hard to do.  But first – why should you trust that these changes are worthwhile? Because our methods get our average client 39.7% more leads year over […]

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10 Keys to Avoid SEO Disaster During a Website Redesign

SEO Relaunch Website Checklist

Have you ever gone through a Website relaunch disaster and saw rankings drop drastically? These are some really simple things but they are absolutely essential to making sure that you don’t totally ruin your website’s rankings when doing a redesign. It’s crazy how many times I’ve seen someone’s traffic go for hundreds of people a […]

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Why is UX Design Is Important for Your Business? 7 Reasons

What is UX Design and Why is it important?

UX or User Experience design has been a buzzword in marketing circles for 10 years or so now. When I started in web design in 2012 the design industry reached a fever pitch around UX, and I set out to do user tests in coffee shops with my classmates, and read amazing user experience classics […]

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How to Design a Website Layout (Easy, Starter Guide)

A person wearing a dark shirt stands against a brick wall. Overlaid text reads, "YOUR STARTER GUIDE TO CREATING YOUR FIRST VISUAL DESIGN FOR WEB DESIGN," with a play button icon in the center.

So you’ve decided you want to design a website from scratch? We can help you with this short guide – in 6 videos, we’ll show you the basics of website layout. Each section will include a video that’s 15-20 minutes, and if you watch all 6 and follow along – you should ‘graduate’ the brief […]

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Sustainable Marketing: What You Need on Your Site to Convey Your Commitment to Being Green

sustainable marketing tips

Being a sustainable business right now is in. Brands like Allbirds, Toms, Trader Joes, Ben & Jerry’s, and Warby Parker are all sitting at the cool kid’s table — as they incorporate sustainable practices into their business, as well as work towards making the world a better place through other initiatives (such as Warby Parker’s […]

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Options and Tips for Creating a Web Design Business Plan

eau claire seo

Don’t get too intimidated by writing a web design business plan, a lot of it just means getting down onto paper things you likely have been considering anyway. According to Entrepreneur “Writing out your business plan forces you to review everything at once: your value proposition, marketing assumptions, operations plan, financial plan and staffing plan.” […]

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