Maggie and Cody, two key team members at Hook Agency, sharing a friendly conversation and laughter, showcasing the exceptional customer service that the agency is known for. Their approachable, client-focused approach reflects Hook Agency’s commitment to building strong relationships with home service businesses. From HVAC to plumbing, the agency’s expert team ensures a seamless experience while delivering effective marketing strategies, custom website design, and lead generation solutions, setting the bar for customer satisfaction in the home services industry.

Top New York Home Services SEO

Professional Visibility starts with a great website

  • Custom web design that’s easy to edit

  • Mobile responsive and clean design

  • We know how to make website’s that get Google traffic

Websites that build trust

Trustworthy

We have monitored the analytics on 100’s of contractors websites and know what drives people to take action. We build in trust factors, and persuasive images and headlines to drive leads.

Website skyrocketing with a new deisgn

Built For Google

Where website design + SEO combine to bring in the right people right when they’re searching. That’s our speciality – we build the site with SEO in mind from the beginning.

Call to action from a high converting website

Calls To Action

We know some people don’t read. We skip to the point right when they land on the website to give them a reason to contact you right away, or at least let them know the point of the website from the outset.

YOUR WEBSITE DESIGN REFLECTS ON THE QUALITY OF YOUR COMPANIES WORK

We’re incredibly passionate about making websites that get traffic + websites that not only look amazing, but that actually sell for you without you being there.

  • Get a website that you are actually able to use and one that is easy to navigate.
  • We help businesses to get a website that they are actually proud of.
  • The websites we make are highly effective and not just for looks, they get real quality leads.
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Roofing SEO

WEB DESIGN, ON WORDPRESS – SERVING NEW YORK

WordPress websites don’t have to be boring. We’re in the business of creating something fresh and unique every time we ‘go to bat.’ “Ours will be the best-looking website on the internet” may be a favorite quote from a recent meeting.

But there’s more to life than being ‘really, really, ridiculously good looking.’ We know how to create websites that get trust from your ideal customers. We start by digging in with you in a discovery meeting to find your key competitive advantages and brainstorming on visuals that will help tell that story.

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For Home Services, Google is Key

DON’T LET INFERIOR SERVICE PROVIDERS SHOW UP ABOVE YOU ON GOOGLE, IT’S JUST PLAIN WRONG

“Just understand Google is God when it comes to home service.” – Tommy Mello, A1 Garage Door Services

  • SEO in general, is one of the most powerful marketing systems and often can result in ROI of over 200%.
  • Our average client gets over double the leads year over year from Google traffic
  • We have 60+ 5-star reviews and 7 in-depth case studies. Our founder and lead strategist has been referenced by industry experts Larry Kim, Jeff Bullas, Neil Patel and has written for Forbes.
Home Services and roofing Paid Ads Management - Close-up of roofing shingles, representing the attention to detail in showcasing home services like roofing through custom website design, helping businesses attract more customers and generate quality leads.
Boost Your Rankings - Unleash Our SEO Expertise

Content

We know how to write for contractors – our writers have a ton of context on the market, and are constantly sharpening our persuasive + SEO skills.

Technical SEO

Making sure it’s organized well, crawlable & technically sound, we stay up to date on algorithm changes and take advantage of new opportunities.

Links

We have relationships with 1000’s of websites, and can get links through guest articles and other methods proven to increase traffic.

WHY SHOULD YOU CHOOSE AN AGENCY THAT’S SPECIALIZED IN SEO?

You need a home services SEO partner who does what they say they’re going to, works autonomously after they understand your customer, and is extremely transparent about the effort that is expended on your behalf every month, towards getting more traffic and leads. We can also help with paid ad management if needed!

Hook Agency Budget Agencies In-House/DIY
Point of Contact Dedicated Account and Project Managers Inconsistent response or automated communication Internal person wearing multiple hats with lack of specialty
Results Time-bound with clear benchmarks for success Moving the goalpost with vague ROI Dependent on experience and team size
Reporting Consistent & transparent ROI-focused reporting with your AM May be vague & impersonal or automated Low priority, easy to overlook, and limited by team experience
Strategy Proven results in the Home Service Industry “One-size-fits most” applied to all Learn as you go with less data to compare to and difficult to pivot
Deliverables Custom, scaleable, and catered to your needs Templated deliverables with little forethought Smaller scale due to limited capacity; potentially disconnected from results
Content In-house writers & human editing of AI Poorly written, duplicate content Likely outsourced with little to no quality control

CHOOSE CHICAGO SEO CONSULTANTS THAT ARE FOCUSED ON INCREASING YOUR REVENUE

Before Hook Agency started offering Chicago SEO Services, our business was solely based on making quality websites. After making some technical changes on the site, building out some in-depth resources, and ‘guest posting’ on other websites to get links back to our site – our leads went from 1 a week to 1 a day.

That’s when we knew we had to share this knowledge and do this for other people’s sites too.

We love helping clients get more traffic and leads – and as Chicago SEO Consultants our main goal is to create an amazing relationship with our clients, based on customer service and results.

Let us know if we can help you drive traffic to your site, we’d love to help.

In a casual office setting at Hook Agency, three team members focus intently on SEO strategy. Two sit at a wooden table with laptops, analyzing data, while the third stands engaged in the discussion. Natural light floods through a large window, illuminating their collaborative effort.

WHAT ARE THE DELIVERABLES FOR AN SEO ENGAGEMENT?

That first month we create a content calendar you can take on your own and use if you wanted. We create SEO audits and will occasionally share them with you.

  • Different than many agencies – who outline the work, and tell you to do it. We do that work that’s outlined in technical audits.
  • We set out a specific word count per month and have writers in our office that write that.
  • We do outreach and get links back to your site monthly.
  • A dashboard that shows our progress, year over year traffic.
In a casual office setting at Hook Agency, three team members focus intently on SEO strategy. Two sit at a wooden table with laptops, analyzing data, while the third stands engaged in the discussion. Natural light floods through a large window, illuminating their collaborative effort.

Roofing

65%

Increase in monthly qualified organic leads

  • $30K in organic traffic revenue every month
  • 83.33% increase in first page rank YoY

Roofing

92.98%

Increase in Qualified Organic Leads YoY

  • 351.32% Increase In Total Keywords
  • 300% Increase In Engaged Traffic YoY

HVAC

188.89%

Increase in First-Page Rank YoY

  • 416.02% increase in total keywords from SEO Kickoff
  • 503% increase in Engaged Organic Traffic YoY

Roofing

3.5M+

Views on Google for roofing terms

  • 1,200 monthly website visitors
  • 1,400% growth in first-time users

FAQs

Commonly Asked Questions

Should I use an agency or do an internal hire?
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The basic habits of home services can bring you a long way, without deep knowledge – but 10+ years doing this has taught me that real expertise takes time.

That’s why with a team of 28 all dedicated to increasing website traffic and conversion, multiplied by an avg. 40 hours a week – 1120 hours a week total learning what works and what doesn’t, rubbing shoulders, sharing knowledge with each other – allows us to go deeper than the average in-house SEO.

For most growth-oriented businesses we believe hiring a SEO Services company is smarter than hiring in-house. You benefit from 1000’s of hours of testing and refining processes.

How Can Content Help My SEO?
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Quality, well-written content is extremely beneficial for your search engine optimization — especially when that content features keywords that your customers are searching for. When certain blogs or pages are ranking high for a keyword, they will get clicked on more — and Google notices that.

To simply put it, Google rewards websites that have content that void of grammatical errors, are dense with keywords (but not overly saturated), and are high in quality.

How long are your contracts?
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Our home services SEO contracts start out as 12-month contracts, and go month-to-month from there. SEO does take time, but we make sure to talk about clear ROI in 6-9-12 months, and it starts to compound after that. We suggest people don’t work with an SEO company if they don’t plan on thinking long-term about SEO.

We’re probably not the best choice if you aren’t willing to work with us for a year or longer.

What happens if I cancel SEO?
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Almost everything we do will continue to benefit for a long time. Writing guest articles for other websites that link back to you, the content we write on your site, and in some cases, the P.R. mentions we’ve earned back to your site will continue to benefit you and potentially even increase lightly in effectiveness over the next 6-12 months after you stopped working with us / even if you stopped working with us. That being said NEW EFFORT regularly, is what will ensure that that graph doesn’t level off and even start dropping in the long-term.

Can I get SEO results quickly?
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Getting to the top of Google is valuable.

And as such, it’s the most valuable for clients of ours that sell something that really has a high-profit margin, and perhaps a high price tag – that doesn’t mean the local dry cleaners can’t benefit from SEO as well. It might be quicker to use SEO to get to the top of Google for dry-cleaning services, but harder and longer to get to the top of Google for wealth-advising, luxury home building or other higher margin, higher value terms.

This doesn’t mean it’s not worth it to rank, in fact, the opposite is true – but it may mean there is thicker competition because of the high reward for ranking in these categories. Nonetheless, we love helping companies in an ongoing, aggressive, and sustained effort to keep your company at the top of Google results – our SEO Services can be custom-tailored to your unique needs while implementing our systematic, consistently effective approach that has worked for many other companies.

Ready to take the leap?

“We know what it takes to help get home service businesses more leads with Google. Even if we’re not the right fit, we’ll get you where you need to go.”

A woman with long, wavy brown hair stands confidently in front of a black brick wall, embodying Tim Brown's iconic urban style. She wears a black top and accessorizes with a heart pendant gold necklace.
- Sydnee Olsen, Sales Lead
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