On the Hook Agency website, an image depicts two construction workers in hard hats standing outside a house. One points towards the building, illustrating active engagement in their work. In the foreground, a table displays essential tools of the trade: a yellow hard hat, blueprints, and other equipment—all representing contractor marketing under a bright sunlit sky.

Contractor Marketing Services

Get a partner that understands how to get more leads and understands Google

We team up with the top contractors who are looking to grow their business and build their marketing lead generation efforts through search engine marketing, top-class website design, and paid management.

  • Get a high-end custom website built for specific needs.
  • Developed on WordPress so you can edit easily, and SEO-friendly
  • Built for search engines & designed to convert visitors into leads.

We take the time to get to know your company

We love working with contractors and are very good at what we do for them. We’ve helped companies build their business by bringing them more of the qualified leads they need by finding what people are searching for and get you more website traffic and leads.

  • We specialize in SEO and have contractor-focused writers that will produce top-tier content that will bring even more out of your contractor marketing services. We make sure to ask you the right questions to understand your company and perform competitive analysis as well.
  • We have the ability to get 100’s of links to websites where they will go from their website to yours. This is done by writing useful articles on their site which is one of the highest factors when ranking on Google.
  • Your brand and tone of voice matter which is why we take the time to understand what yours looks like to create more value for your audience.

The Only Contractor Marketing Agency That Builds Beautiful Websites + Knows How to Rank on Google

Contractor marketing agencies are a dime a dozen, and I will say – and I will say the #1 thing is that you hire a company that knows your industry.

Construction contractors are our hero’s.

We have it up on our wall in large gold letters – “The Best Contractors Deserve a Marketing Agency That Cares.”

We are not perfect – we are constantly striving to be more useful to the many contractors that trust us.

Here are the ways we’re building the best Contractor Marketing Agency in the world:

  • We have ‘The Training Trifecta’ building an internal culture of mentoring, weekly workshops, and a feedback circle with a driven peer – for every employee that works here.
  • We are ONLY taking contractors as clients, and all of our systems and processes are built around getting them more leads, and taking things off their plate.
  • We pair a passion for aesthetic and effective website, with a dedicated, powerful Google-specialized team. We know that no matter how good-looking your website is, that no one will care if they can’t find it on Google.

We are a Google-only agency

What does that mean?

You don’t have a bunch of Facebook ad guys, trying to do Google stuff as a side project.

Our main goal is to get you higher on Google, and to make it easy for someone to contact you.

We don’t do RECRUITING MARKETING – although I know that’s a need.

We try to say “no” a lot so we’re the best at ONE THING.

  • We say NO to non-construction, non home-services marketing.
  • We say NO to marketing projects not focused on Google.
  • We say NO to asshole clients, so we can work with the best, and keep our employees driven and passionate about helping positive, customer-service driven contractors. 

Do you want to be the next amazing Hook Agency client?

Set up a time to chat with us, and we’d love to see if we can be of service to you. We’re ready to serve you, and will help you find a good fit for a contractor marketing agency, even if we’re not the right fit!

“Just understand Google is God when it comes to home service.” – Tommy Mello, A1 Garage

Extreme Ownership

We take more accountability & responsibility than is necessary or comfortable. We act like we own the company when we make decisions.

We Get Sh*t Done

We act with urgency in our work & gamify it to get as much done as possible each day, always prioritizing the most important tasks.

Scrappy

We’re always looking for more efficient and productive ways to do things. We’re able to do more with less & we turn constraints into inspiration.

150+ 5-Star google Reviews and Counting

150+ Five-Star
Google Reviews

10th Fastest Growth
Company in Mpls

Service Titan Top 3
Marketing Agency

View Case Studies
Chris Owens, wearing glasses and a yellow jacket, smiles confidently against a backdrop of a cityscape. The skyline showcases a historic building with a dome and spires beneath a cloudy sky.

Chris Owens

Frontline Adjusters

"Hook redesigned my companies website, they are consummate pros and it came out fantastic. Being in the roofing industry it can be difficult to explain nuances to website designers. With Hook, they knew the language and the industry like the back of their hand. Maggie and Claudia have been essential to my companies success! Also running PPC with them."

Review Rating
Phil Pratt stands confidently, sporting a shaved head, beard, and sunglasses perched on his head. He wears a blue jacket over a white shirt. The subtly blurred background hints at green foliage and outdoor furniture.

Phil Pratt

Veterans Contracting

"Working with Claudia, Maggie, Dillon and the entire Hook team has been such an easy experience. Hook sets the bar very high in all aspects of their operation. I would highly recommend anyone that is serious about growing their business to check them out!"

Review Rating
Shaun Hunt, with short dark hair and a beard, is impeccably dressed in a light gray suit, white shirt, and dark tie against a plain gray background.

Shaun Hunt

Voyager Exteriors

"Hook Agency has been a pleasure to work with. Everyone that we work with is smart, focused and serious about their work. Hiring Hook has given me peace around our lead generation. We are getting quality leads on a consistent basis in the areas of the city that we are specifically targeting. Hook is forward thinking and data driven. It's worth the cost."

Review Rating
Joe Simmons, wearing a "Clean Cut" embroidered dark polo shirt, stands confidently in front of a vehicle with a blurred logo. With short hair and a friendly demeanor, he embodies professionalism and approachability.

Joe Simmons

Clean Cut Roofing

"It has been a pleasure to work with the entire Hook team and especially our Account Manager, Vinny! He has coached us at Clean Cut in best practices for our SEO and PPC and helped us navigate the murky world of marketing with clear data that leaves us confident that Hook is the right partner for us. Thank you Vinny and thank you Hook Agency!"

Review Rating
On Hook Agency's website: Justin Puetz, wearing sunglasses and a baseball cap, smiles in a boat with his brown dog, enjoying the tranquility of a tree-lined lake under a clear blue sky.

Justin Puetz

Justin Puetz

"I can't speak highly enough of everyone at Hook! They built our website from scratch and were so incredibly thorough and detailed with the entire process. They also run our SEO and that same level of care and attention to detail pours out of each of them. Everyone at Hook, from top to bottom has been so incredible to work with! We cannot thank them enough for all they have done and promise you will not regret it either!"

Review Rating
Alexa Nicholas, sporting long blonde hair and a confident smile, stands with arms crossed. She dons a black polo shirt showcasing the "McCormick Renovations" logo in front of a neutral gray background.

Alexa Nicholas

McCormick Renovations

"Our company was working with a different marketing agency for a couple years, before making the decision to switch. Hook built us a beautiful new website and is running our SEO & Google Ads. It has only been 3 months & the difference is unimaginable. We have never had this much traffic & quality lead flow in 30+ years of business. Our metrics are exceeding our expectations & we cannot wait to see our continued growth with Hook."

Review Rating
A Trust Roofing representative captures a selfie on a rooftop, showcasing the company's business growth. The image features them in a white polo shirt with the company logo, set against a backdrop of trees and a green-shingled roof under clear skies.

Robin Scherer

Trust Roofing

"Hook Agency is the epitome of professionalism in a marketing agency. I own an 8 figure roofing business and marketing is one of the most vital parts to my business. Hook had built me a 5 star website, easy to use, attractive and most importantly it converts! They also manage all my google ads and bring in an insanely good ROI. Can’t say enough good things, this is a premier marketing company who gets it right where few do!"

Review Rating
A man with short brown hair and a beard smiles warmly at the camera, embodying the soothing charm of Aquarius Home Services. Dressed in a gray sweater over a blue collared shirt, he exudes confidence against a neutral background.

Darren Smith

Aquarius Home Services

"Hook has been an excellent partner for Aquarius. Not only have we had excellent results in the very competitive world of SEO and PPC for HVAC, plumbing and electrical, we get excellent service from their team, particularly our main contacts Cody Warren and Skyler McDaniel. Their team are knowledgeable, creative, thorough, accountable, and detail oriented. You can tell this is an organization that cares about the right things and I highly recommend them."

Review Rating
Courtney Owens, with long wavy blonde hair and a black top, faces the camera with a neutral expression. Layered necklaces adorn her as she stands outdoors, set against a soft-focus background.

Courtney Owens

Greentek Roofing & Solar

"Hook has been an absolute game-changer for our business! Their marketing team combines creativity with strategic thinking, resulting in campaigns that truly resonate with our audience. And let’s talk about Claudia—our superstar account representative! She’s not just knowledgeable; she’s also incredibly personable. Claudia’s attention to detail and commitment to our success make her an invaluable asset. If you’re looking for a marketing partner that delivers results, look no further than Hook!"

Review Rating

CONTACT US TO SET UP A BRIEF INTRO CALL!

Let’s talk about how using a niched agency will get you more leads. Just a heads up – we are usually the best fit for growth-mode contractors over 2M+ because of the significant investment required.

On Hook Agency's website, a man and woman collaborate at a desk, focused intently on Minnesota SEO strategies. The man gestures towards the computer screen, while the woman smiles, reflecting their productive exchange. A whiteboard filled with diagrams enhances the dynamic environment of their discussion.

Our Process

  1. Quick intro call
  2. Strategy Meeting + Proposal
  3. Targeting Kickoff + We start work
  4. 1 month – Workshop + Revision
  5. Monthly reporting rhythm
On Hook Agency's website, a man and woman collaborate at a desk, focused intently on Minnesota SEO strategies. The man gestures towards the computer screen, while the woman smiles, reflecting their productive exchange. A whiteboard filled with diagrams enhances the dynamic environment of their discussion.

Roofing

65%

Increase in monthly qualified organic leads

  • $30K in organic traffic revenue every month
  • 83.33% increase in first page rank YoY

Roofing

92.98%

Increase in Qualified Organic Leads YoY

  • 351.32% Increase In Total Keywords
  • 300% Increase In Engaged Traffic YoY

HVAC

188.89%

Increase in First-Page Rank YoY

  • 416.02% increase in total keywords from SEO Kickoff
  • 503% increase in Engaged Organic Traffic YoY

Roofing

3.5M+

Views on Google for roofing terms

  • 1,200 monthly website visitors
  • 1,400% growth in first-time users

FAQs

Commonly Asked Questions

Why are you focused on the Contractor industry?
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We love working with contractors, and not only that, but we’re pretty dang good at what we do too! We have found over the years that we get the best results for the contractors that we work for and have limited our clients to make it strictly to work with them.

What does your Contractor website design process look like?
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In our contractor website design, we kick things off with a meeting of your leadership for our 4 step simple discovery. We then identify your ideal customers and talk through trust factors like badges and reviews to make sure the site will be persuasive.

What does your Contractor SEO Process/rhythm look like?
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We start things off with a kickoff meeting where our first month includes finding keywords, local directory listings for initial link-building, and going over technical changes on the site.  We will also report to you monthly and make the pivots based on the roadmap we set out in the first month.

Ready to take the leap?

“We know what it takes to help get home service businesses more leads with Google. Even if we’re not the right fit, we’ll get you where you need to go.”

A woman with long, wavy brown hair stands confidently in front of a black brick wall, embodying Tim Brown's iconic urban style. She wears a black top and accessorizes with a heart pendant gold necklace.
- Sydnee Olsen, Sales Lead
Schedule Intro Call Schedule a Free 20-Minute Consultation (No Obligation)