How are you different from your competitors? What is the main differentiating point between you and that construction company that’s been stealing your bids?
Okay, here is a better question: What are you doing to market your unique value proposition?
As a construction company, it can be difficult to relay why you’re better than the competition.
Harder yet, it sometimes may seem damn near impossible to stand out amongst the crowded field of other builders and designers.
Luckily for you, there are some fantastic marketing agencies who specialize in helping construction companies take their marketing to the next level.
Break through the clutter by choosing the right construction marketing agency for you!
Straight North – 4.4 based on 18 Reviews
Founded in 1997, Straight North is a custom website design agency that specializes in lead validation. They offer a range of services, including advertising, branding, digital marketing, SEO, social media marketing, web design and development, and more. They serve clients in many industries, with construction being one of them. Reviewers praise the agency for its expertise in leveraging technology for lead generation and for designing websites that meet specific business requirements. They also commend the agency for its effective communication and responsiveness1.
Review 1 from Capterra – 5 stars by Anonymous User “Straight North had the business expertise to leverage the technological aspect to grow our lead generation. They designed our web site/solution in a way that maximized all aspects of our business. They understood our goals and objectives. Straight North was adept at building a clean, usable front end that runs on a variety of devices and browsers and provided a great user experience. Their platform met our specific business requirements and was customized for our hierarchy of content1.”
Straight North works with a lot of types of construction companies and other small businesses.
Hook Agency – 4.9 based on 71 Reviews
Founded in 2012, Hook Agency is a Minnesota-based SEO and website design firm that specializes in helping contractors with their marketing initiatives. Their top industries include roofing, HVAC, plumbing, commercial construction, remodeling, and electrician marketing. They offer services in advertising, digital marketing, SEO, social media marketing, web design, and web development.
Take a look at some of our past work and see how we can assist in growing your business!
Review 1 from Google – by Charlie Anderson of Dreamworx Roofing “3 months ago I’ve been working with the team at Hook for a while now and I can confidently say this a great group to work with. We’ve seen really positive results already in our SEO and Ads management. The best part here though, is the people. Tim, Bea, Jared, Skyler, Sydney, Erin and everyone else in between really care about the companies they work with and put out great product and service as a result. Highly recommend if you’re looking to take your digital marketing to the next level!”
Hook works with a ton of roofing contractors.
Blue Corona – 4.9 Based on 90 Ratings
Blue Corona is a rapidly growing analytics and digital marketing company with offices in Maryland and North Carolina. Founded in 2008, it provides a multitude of services including online marketing, pay-per-click advertising, SEO, inbound marketing, conversion rate optimization, web design, email marketing, content marketing, and lead generation. The company helps its clients accurately track their advertising results and generate more leads and sales from the web. Despite being a small media company with only 92 employees, it generates an annual revenue of $7.4M.
They work with a lot of specialty contractors like plumbers and HVAC companies.
Contractor Dynamics – 5.0 Based on 34 Reviews
Founded in 2013, Contractor Dynamics is a marketing training company that helps growth-minded contracting companies create brand-building, sales-generating marketing machines. Their clients range from startups to $100+ million a year industry leaders.
Contractor dynamics specializes in marketing training for in-house employees, rather than providing direct services.
BuildWitt – 4.7 Based on 15 Reviews
BuildWitt is a marketing, creative, and business consulting agency founded in 2018 with the mission to make the “Dirt World” a better place. Based in Paradise Valley, Arizona, and Nashville, Tennessee, the company provides media production services to heavy construction and mining companies by telling their stories with attention to detail. Their services include brand strategy, web design, development, photography, SEO, and copywriting.
Contractor Growth Network – 5.0 Based on 99 Reviews
Based in Charlotte, North Carolina, Contractor Growth Network is a marketing company founded in 2017 that primarily helps residential contractors. The company offers digital marketing services including actionable website design, local SEO services, business development coaching, and sales training. They also provide resources and tools for profitability calculations and margin and markup comparison.
They have a ton of expertise in pond and landscape design marketing.
BuilderFunnel – 4.9 Based on 17 Reviews
Builder Funnel is a marketing firm based in Colorado Springs, Colorado. Founded in 2010, the company specializes in content management, SEO, social media, and digital marketing services. They provide comprehensive digital marketing services to their clients.
They work with a ton of remodeling / home builder clients!
How to Choose the Right Marketing Agency For You
There isn’t exactly a right way to answer this. While some agencies are perfect for one business, they may not be a great fit for another. It all depends on what your goals are and what teams you enjoy working with.
Before you do end up making any big decisions for where to outsource your marketing efforts, make sure you take the time to get to know who you may be working with. Figure out their work style and personality, and whether or not it will mesh with your own. On top of this, make sure that they have a proven track record for helping businesses like yours excel.
If you’d like to get to know us and learn more about Hook Agency, feel free to hit us up to set up a coffee meeting. We love to learn more about your business and yourself.