Consumer searches for locations are growing. It has become critical to have your business on the map and to let customers know you’re there. A recent survey by Search Engine Land claims that 82 percent of smartphone shoppers are using near me searches, and 90 percent of those are clicking on the first few listings. […]
Minneapolis, Minnesota is known for its lakes, art museums, diverse cultures, Prince, U of M, and Mall of America. But what should you do if you travel to Minnesota? For someone visiting or who’s just getting used to Minneapolis – look no further – this guide will cover: A quick – no BS history of […]
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Keeping ahead of the marketing curve is essential for any B2B business to succeed. To do this, decision-makers need to understand the latest in marketing trends in order to develop effective strategies to grow their business. Marketing trends are set to change in 2022, and here are some of the key findings to keep in […]
Cost of acquisition, or acquisition cost, can be interpreted in a few different ways. First, it can often be referring to the total cost that a company recognizes on its books for property and other assets after adjusting for expenditures but before sales tax. Secondly, it can be a customer acquisition cost or CAC. CAC […]
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This guide is smashed full with the best productivity books, productivity apps, tips, tools and strategies. Feel free to check out the table of contents to scan all that’s in the guide. Share on social if this guide is useful to you! Thank you for reading! Productivity Book Summaries I wanted to curate book summaries […]
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To really compete on the growing Internet on-site SEO optimization is crucial, but it may not be enough to gain significant rankings, you’re going to need links. Most Internet marketers will tell you it’s worth the time spent or budget paying an experienced professional or agency to develop an offsite SEO campaign. Focusing on acquiring […]
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Over the past 30-days, HookAgency.com has gotten 11,000 visitors that weren’t from Google. Although I’m dissatisfied with that number – some folks might be curious how we were able to achieve that. I certainly would have been a few years ago. So here they are – 11 ways to get traffic to your website besides […]
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I recently had Tony Booth on the Podcast to talk about his Contractor “success formula for contractors” which can be briefly explained as – Right People with Right Tools on Right Projects for Right Clients = Success. Tony said he often get asked, “what’s the secret to being successful?” Everyone is searching for that Silver […]
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A well-designed business card helps people to remember who you are and encourages them to reach out and get in touch with you if they are interested in your services. Knowing what you should have and what you should leave out helps you to create a card that is both noticeable and balanced. While it […]
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Knowing where you should be investing your time and money in marketing efforts can be an overwhelming thought. You’re busy with customers all day and running a company so trying to come up with a marketing plan has taken a back seat. You could spend endless hours researching different solutions online, but you get so […]
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