Copywriting is an enormous challenge. And while many of us can create at least a somewhat knowledgeable blog post, there are a few things that separate good writers from great writers. One of those separating factors is humor. Humor is something we live and interact with every day. Some people are funnier than others, but […]
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By knowing how to calculate lead conversion rate, you are able to do several things. You can predict how much to spend on advertising, determine profitability, allocate your resources, and much more. Not knowing how to calculate it though is a whole different story and can end up hurting you. How is this? When you […]
Finding the right topic to write about can be difficult. It can be even worse if you’re trying to find the right content to use for a video. It’s easy to get discouraged, though you should try not to let it get you down too much. There’s a lot of content out there, but there’s […]
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Consumer searches for locations are growing. It has become critical to have your business on the map and to let customers know you’re there. A recent survey by Search Engine Land claims that 82 percent of smartphone shoppers are using near me searches, and 90 percent of those are clicking on the first few listings. […]
Minneapolis, Minnesota is known for its lakes, art museums, diverse cultures, Prince, U of M, and Mall of America. But what should you do if you travel to Minnesota? For someone visiting or who’s just getting used to Minneapolis – look no further – this guide will cover: A quick – no BS history of […]
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Keeping ahead of the marketing curve is essential for any B2B business to succeed. To do this, decision-makers need to understand the latest in marketing trends in order to develop effective strategies to grow their business. Marketing trends are set to change in 2022, and here are some of the key findings to keep in […]
Cost of acquisition, or acquisition cost, can be interpreted in a few different ways. First, it can often be referring to the total cost that a company recognizes on its books for property and other assets after adjusting for expenditures but before sales tax. Secondly, it can be a customer acquisition cost or CAC. CAC […]
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This guide is smashed full with the best productivity books, productivity apps, tips, tools and strategies. Feel free to check out the table of contents to scan all that’s in the guide. Share on social if this guide is useful to you! Thank you for reading! Productivity Book Summaries I wanted to curate book summaries […]
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To really compete on the growing Internet on-site SEO optimization is crucial, but it may not be enough to gain significant rankings, you’re going to need links. Most Internet marketers will tell you it’s worth the time spent or budget paying an experienced professional or agency to develop an offsite SEO campaign. Focusing on acquiring […]
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Over the past 30-days, HookAgency.com has gotten 11,000 visitors that weren’t from Google. Although I’m dissatisfied with that number – some folks might be curious how we were able to achieve that. I certainly would have been a few years ago. So here they are – 11 ways to get traffic to your website besides […]
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