solar seo marketing

Solar Company SEO Services

Get more Solar leads coming in than ever before

When you put search engine optimization practices into place, it is amazing how much of a difference it can make for your business. You will not only see more leads coming in but will also get better leads that are sales qualified. We’ll get them to you, you’ve just got to lock them in!

  • We perform a detailed analysis of the competition
  • We find the best keywords to rank for and go after them
  • We earn high-quality backlinks to bring up the authority of your website
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Badgerland Exteriors & Solar logo with a sharp badger paw outline and bold, uppercase business name for strong brand presence.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Gray TCBacker logo with a roof outline above the name; banner below lists ROOFING, SIDING, WINDOWS, GUTTERS, SOLAR in bold caps.
Bears Plumbing Services logo: "PLUMBING" in bold caps with a pipe wrench as the "L"; "SERVICES" below in smaller font.
PANTHER logo in bold with panther silhouette above; below, smaller text reads: FILTRATION, COOLING, GUTTERBALL.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Writing content for your website

Content

We can handle keyword targeting + writing content for you and your team.

Linking from other websites to yours

Links

We earn high authority links back to your site from around the web.

Technical SEO

Technical SEO

We identify terms that people are searching for across the web and target your pages.

We get your website in front of more of your ideal customers.

  • We get you more of the qualified leads that you are looking to get so you don’t waste your time with the other ones.
  • We find the services and landing pages that will help you to rank higher and get you more conversions.
  • Solar SEO will get more ideal customers onto your website and get you noticed.

Solar SEO that will bring in more qualified leads than ever before

Solar SEO helps you to get more business by bringing you to the top of the results pages. This helps you to be seen and actually get people to come to your page because once you fall off the first page, your chances of being seen go down dramatically.

This is why we help get you to the top. This way you can educate people on the products and services that you are offering and can convert them into paying customers.

Solar SEO that wants the best for your business

We want the best for your company, plain and simple. which is why we only spend time on the things that work and have been proven to bring you more leads.

People are using the internet a lot to find what they’re looking for and don’t want to take a lot of time to find what they’re looking for which is exactly why you need to get your company to stand out from the thousands of other companies out there looking to get the same business you’re trying to get.

If you’re serious about getting your company to the next level and getting the leads that you need to grow your business, send us a message and learn more about how we can help get you there.

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If you decide to do your solar SEO in-house – here are 5 tips:

  • Keyword research is your best friend – I like to Google the thing I *THINK* people are searching and then take the top result and put that URL into Ahrefs or SEMRush (SEO Tools) to see what it’s ranking for that has real search volume – then create content around that.
  • Creating content should be at least a weekly rhythm – Your internal team should become a quality content machine, if you’re going the internal route. Learning ‘On-page’ SEO, and rolling those principles into every piece of content you put out.
  • Make sure thin + duplicate content is de-indexed and your site is fast – On WordPress a tool like RankMath can help you do the de-indexing, and WP Fastest Cache or Autoptimize can help you speed it up. Just expect to do some granular changes on the settings and make sure nothing broke as you tweak them!
  • Get links back to the site with guest-posting at a steady pace – Amazing tools like No BS Marketplace, and OutreachMama can help you scale this without doing manual outreach – but you’ll want to mix in a bit of Press Release, Local directories, and other tactics and only link to blog posts for the most part (with a few links to landing pages with exact match keywords – but be careful!)
  • Monitor on a monthly basis and re-visit winning (*and underperforming content) – This (and internal linking) are two of the most overlooked solar SEO tactics. Add new content, and look at Search Console for other terms the page or post is ranking for to increase the amount of good stuff (images, videos, written content) and make tweaks to the way the keyword is prioritized on headlines, alt tags, and meta titles + descriptions.
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Extreme Ownership

We take more accountability & responsibility than is necessary or comfortable. We act like we own the company when we make decisions.

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Fun Under Pressure

When challenges come up, we not only maintain a positive attitude, but have fun and use it as an opportunity to improve.

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Scrappy

We’re always looking for more efficient and productive ways to do things. We’re able to do more with less & we turn constraints into inspiration.

150+ 5-Star google Reviews and Counting

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Chase Courtney

Courtney Construction

If you’re in the trades, these guys have truly figured out how to market in this industry. They understand the construction sector specifically. Don’t make the mistake I did hiring a “one-size-fits-all” agency that works across e-commerce and a dozen other industries, you’ll just waste tens of thousands of dollars like I did with two other marketing agencies. This is a digital world, word of mouth doesn’t cut it anymore. The only way to grow is online. Hook will get…

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Alicia Tetrault

Pro Shine Air Duct Experts

We previously had a different marketing company, and while they weren't horrible, we needed an extra level of results and a lot more attention to detail. With Hook, we saw improvements pretty much immediately after switching over, which was really encouraging to see. They're professional, knowledgeable, and truly experts in their industry. We're excited to keep working with them.

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Angelica Brager

Young Construction

We've been with Hook for over two and a half years. It started with SEO, PPC, and Google Ads and once we saw how solid their team was and how well they communicated, we had them rebuild our website too. They captured our vision and who we are as a company. Every month we go through each of our accounts to make sure they're hitting our goals. I've worked with two other agencies before Hook, and their communication is unmatched.…

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Steph Laurer of Baggerland Exteriors stands confidently with arms crossed, smiling, in branded attire against a black background.

Steph Laurer

Badgerland Exteriors

“Not only is our site great, the ongoing guidance we get from Hook is exactly what we needed. Any updates to the site are taken care of in a timely manner. Our reps want our feedback and engage with our ideas. It is clear they want us to be the best, most successful version of ourselves. Highly recommend!”

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Chris Owens

Frontline Adjusters

"Hook redesigned my companies website, they are consummate pros and it came out fantastic. Being in the roofing industry it can be difficult to explain nuances to website designers. With Hook, they knew the language and the industry like the back of their hand. Maggie and Claudia have been essential to my companies success! Also running PPC with them."

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Karly Rolls

Rolls Mechanical

"I simply could not be happier. We are an old school company that has never done anything with SEO or really much with a website other than having one exist. I was extremely skeptical at first and now I can genuinely say that I could not be happier. The work they did for me was professional, timely and true to my organization! They listened to my all of my feedback and turned our website into something I am so proud…

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Kristin Sullivan

Bob's AC

"Hook Agency has been an incredible partner for our digital marketing growth. Their team is sharp, responsive, and truly understands how to drive high-quality leads through SEO and paid search. Since working with them, we’ve seen stronger visibility online, improved keyword rankings, and a clear strategy that actually moves the needle. They communicate proactively, provide transparent reporting, and genuinely care about helping businesses grow. Highly recommend for any company wanting real, measurable digital marketing results."

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Courtney White

Greentek Roofing & Solar

"Hook has been an absolute game-changer for our business! Their marketing team combines creativity with strategic thinking, resulting in campaigns that truly resonate with our audience. And let’s talk about Claudia—our superstar account representative! She’s not just knowledgeable; she’s also incredibly personable. Claudia’s attention to detail and commitment to our success make her an invaluable asset. If you’re looking for a marketing partner that delivers results, look no further than Hook!"

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Joe Simmons, wearing a "Clean Cut" embroidered dark polo shirt, stands confidently in front of a vehicle with a blurred logo. With short hair and a friendly demeanor, he embodies professionalism and approachability.

Joe Simmons

Clean Cut Roofing

"It has been a pleasure to work with the entire Hook team and especially our Account Manager, Vinny! He has coached us at Clean Cut in best practices for our SEO and PPC and helped us navigate the murky world of marketing with clear data that leaves us confident that Hook is the right partner for us. Thank you Vinny and thank you Hook Agency!"

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CONTACT US TO SET UP A BRIEF INTRO CALL!

Let’s talk about how using a niched agency will get you more leads. Just a heads up – we are usually the best fit for growth-mode contractors over 2M+ because of the significant investment required.

On Hook Agency's website, a man and woman work efficiently in a kitchen. The man, equipped with a cap and gloves, inspects beneath the sink like an expert electrician. The woman, dressed in a light blue shirt and jeans, attentively observes the process. Nearby, a toolbox and equipment suggest tools vital to their marketing services.

WHAT ARE THE DELIVERABLES FOR AN SEO ENGAGEMENT?

That first month we create a content calendar you can take on your own and use if you wanted. We create SEO audits and will occasionally share them with you.

  • Different than many agencies – who outline the work, and tell you to do it. We do that work that’s outlined in technical audits.
  • We set out a specific word count per month and have writers in our office that write that.
  • We do outreach and get links back to your site monthly.
  • A dashboard that shows our progress, year over year traffic.
On Hook Agency's website, a man and woman work efficiently in a kitchen. The man, equipped with a cap and gloves, inspects beneath the sink like an expert electrician. The woman, dressed in a light blue shirt and jeans, attentively observes the process. Nearby, a toolbox and equipment suggest tools vital to their marketing services.

FAQs

Commonly Asked Questions

Can I get SEO results quickly?
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Getting to the top of Google is valuable.

And as such, it’s the most valuable for clients of ours that sell something that really has a high-profit margin, and perhaps a high price tag – that doesn’t mean the local dry cleaners can’t benefit from SEO as well. It might be quicker to use SEO to get to the top of Google for dry-cleaning services, but harder and longer to get to the top of Google for wealth-advising, luxury home building or other higher margin, higher value terms.

This doesn’t mean it’s not worth it to rank, in fact, the opposite is true – but it may mean there is thicker competition because of the high reward for ranking in these categories. Nonetheless, we love helping companies in an ongoing, aggressive, and sustained effort to keep your company at the top of Google results – our SEO Services can be custom-tailored to your unique needs while implementing our systematic, consistently effective approach that has worked for many other companies.

How are you different from other Solar marketing + lead generation companies?
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  • We are niched in construction + home services.
  • We actually get the work done for you. We are 100% lead generation focused, and do more content + links in the first 3-6 months than most solar marketing companies do in a year.
  • We have case studies on case studies of successful marketing campaigns + lead generation case studies for home services businesses.
How can Solar SEO help my business?
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SEO is the process of how we get your pages to rank at the top of the Google results pages. When people search phrases like “solar company” you want to appear at the top. This way you will bring in more traffic to your site, educate them on the products and services that you offer and convert them into paying customers.

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Ready to take the leap?

Let's talk about what's possible for your business.

Book an Intro Call