A fire-damaged wooden structure stands under a clear blue sky, awaiting restoration. The partially collapsed, charred roof exposes blackened beams, while drifting clouds suggest hope beyond the destruction.

DRIVE MORE TRAFFIC TO YOUR SITE WITH PPC THAT BRINGS RESULTS

Stop throwing away your ad spend with agencies that aren’t getting you the results that you need to run your business successfully. Here at Hook, we’ll work with you to create a PPC strategy that works for your company and your ideal audience.

  • Clearly defined goals for each campaign we run to help you track your results and ROI
  • Custom-crafted ad copy that compels and engages your ideal customers
  • Visually appealing and clickable ads that draw attention to your premium services
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Badgerland Exteriors & Solar logo with a sharp badger paw outline and bold, uppercase business name for strong brand presence.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Gray TCBacker logo with a roof outline above the name; banner below lists ROOFING, SIDING, WINDOWS, GUTTERS, SOLAR in bold caps.
Bears Plumbing Services logo: "PLUMBING" in bold caps with a pipe wrench as the "L"; "SERVICES" below in smaller font.
PANTHER logo in bold with panther silhouette above; below, smaller text reads: FILTRATION, COOLING, GUTTERBALL.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Ad copy being written

Ads/Copy

Writing great ‘creative’ copy and making sure it’s compelling and persuasive is foundational for any ads account.

Structuring ad campaigns to make you money

Structure

The under-rated hero of Paid ads, structuring your account will help everything be more efficient from organization to spend, affecting your bottom line.

Selecting money making keywords

Keywords

What search terms that have many people searching them are worth going after. We can find these more quickly.

Blaze Through the Competition with Paid Ads that Speak for you

It can be extremely discouraging when you know that you provide the best fire restoration services out there but can’t seem to outrank your competitors on search engines, therefore failing to reach the people that are searching. Get ahead of the competition with paid ads that appear and the top of search results and speak directly to your ideal audience, putting you in a better place to receive more conversions.

Here’s how it works:

  • We target the top money-making keywords in your industry, mapping out the best ways to reach your audience with the least amount of ad spend
  • We structure your Google Ads account, organizing things to ensure that your marketing budget is being utilized most effectively
  • Our team sits down with you monthly to go over your results and to make any pivots that we deem necessary

Fire Restoration PPC to Help you Get More Leads

We know how difficult it can be to focus on lead generation when you’re busy with the day-to-day of running your business. PPC can be a great way to generate more leads, but only when you know exactly what you’re doing. It can seem impossible to learn and master PPC when you’ve got so many other things piling up on your plate. Luckily, we’re here to help.

Here at Hook, we’ll take on most of the work and help you understand the best ways to go about using Google Ads to grow your business. We handle everything from keyword research to display ad design to landing page optimization, leaving you to focus on what matters most: proving your customers with your premium services.

Our slow and steady paid ads approach has worked to bring more traffic and leads to many service industry companies, and we’re only getting better and better.  So, when you’re ready to see how Pay-per-Click and Google Ads can rev up your business, reach out to us! We love working with growth-minded businesses, and we would love to be a part of helping your company succeed.

Learn How to Get More Leads with PPC

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Extreme Ownership

We take more accountability & responsibility than is necessary or comfortable. We act like we own the company when we make decisions.

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Fun Under Pressure

When challenges come up, we not only maintain a positive attitude, but have fun and use it as an opportunity to improve.

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We’re always looking for more efficient and productive ways to do things. We’re able to do more with less & we turn constraints into inspiration.

150+ 5-Star google Reviews and Counting

Six construction workers, including Chase Courtney, actively spread and level wet concrete on a sidewalk using professional tools. A cement mixer truck and other construction equipment operate in the background, with a cornfield at the edge of the site.

Chase Courtney

Courtney Construction

If you’re in the trades, these guys have truly figured out how to market in this industry. They understand the construction sector specifically. Don’t make the mistake I did hiring a “one-size-fits-all” agency that works across e-commerce and a dozen other industries, you’ll just waste tens of thousands of dollars like I did with two other marketing agencies. This is a digital world, word of mouth doesn’t cut it anymore. The only way to grow is online. Hook will get…

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Alicia Tetrault

Pro Shine Air Duct Experts

We previously had a different marketing company, and while they weren't horrible, we needed an extra level of results and a lot more attention to detail. With Hook, we saw improvements pretty much immediately after switching over, which was really encouraging to see. They're professional, knowledgeable, and truly experts in their industry. We're excited to keep working with them.

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Angelica Brager

Young Construction

We've been with Hook for over two and a half years. It started with SEO, PPC, and Google Ads and once we saw how solid their team was and how well they communicated, we had them rebuild our website too. They captured our vision and who we are as a company. Every month we go through each of our accounts to make sure they're hitting our goals. I've worked with two other agencies before Hook, and their communication is unmatched.…

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Steph Laurer

Badgerland Exteriors

“Not only is our site great, the ongoing guidance we get from Hook is exactly what we needed. Any updates to the site are taken care of in a timely manner. Our reps want our feedback and engage with our ideas. It is clear they want us to be the best, most successful version of ourselves. Highly recommend!”

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Chris Owens

Frontline Adjusters

"Hook redesigned my companies website, they are consummate pros and it came out fantastic. Being in the roofing industry it can be difficult to explain nuances to website designers. With Hook, they knew the language and the industry like the back of their hand. Maggie and Claudia have been essential to my companies success! Also running PPC with them."

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Karly Rolls

Rolls Mechanical

"I simply could not be happier. We are an old school company that has never done anything with SEO or really much with a website other than having one exist. I was extremely skeptical at first and now I can genuinely say that I could not be happier. The work they did for me was professional, timely and true to my organization! They listened to my all of my feedback and turned our website into something I am so proud…

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Kristin Sullivan

Bob's AC

"Hook Agency has been an incredible partner for our digital marketing growth. Their team is sharp, responsive, and truly understands how to drive high-quality leads through SEO and paid search. Since working with them, we’ve seen stronger visibility online, improved keyword rankings, and a clear strategy that actually moves the needle. They communicate proactively, provide transparent reporting, and genuinely care about helping businesses grow. Highly recommend for any company wanting real, measurable digital marketing results."

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Courtney White

Greentek Roofing & Solar

"Hook has been an absolute game-changer for our business! Their marketing team combines creativity with strategic thinking, resulting in campaigns that truly resonate with our audience. And let’s talk about Claudia—our superstar account representative! She’s not just knowledgeable; she’s also incredibly personable. Claudia’s attention to detail and commitment to our success make her an invaluable asset. If you’re looking for a marketing partner that delivers results, look no further than Hook!"

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Joe Simmons, wearing a "Clean Cut" embroidered dark polo shirt, stands confidently in front of a vehicle with a blurred logo. With short hair and a friendly demeanor, he embodies professionalism and approachability.

Joe Simmons

Clean Cut Roofing

"It has been a pleasure to work with the entire Hook team and especially our Account Manager, Vinny! He has coached us at Clean Cut in best practices for our SEO and PPC and helped us navigate the murky world of marketing with clear data that leaves us confident that Hook is the right partner for us. Thank you Vinny and thank you Hook Agency!"

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CONTACT US TO SET UP A BRIEF INTRO CALL!

Let’s talk about how using a niched agency will get you more leads. Just a heads up – we are usually the best fit for growth-mode contractors over 2M+ because of the significant investment required.

FAQs

Commonly Asked Questions

How does PPC help vs. SEO?
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SEO is amazing for getting leads in 6-9 months from the start of your project, but PPC can help you get more leads tomorrow – and the next day, and feed your sales team for the foreseeable future. We’re of the mind that if you can afford to do both and you need to see immediate results, you should start PPC as soon as possible.

What is your approach to PPC?
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We see company’s doing PPC that know how to spend money quick and in-efficiently. We pride our selves on a slower approach, building up what’s working, and trimming negative keywords that don’t make you money. We may not spend 10k the first month, but we also make sure your spending is much more targeted than many who may be more reckless.

Do my PPC results last even after I’m done paying?
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No, the minute you stop paying for your PPC ads, that is when they stop. It is not like SEO where you will continue to see results after you stop with the work and putting money towards it.

It is kind of like a billboard, except in a digital form where you pay for a certain amount of time so it is seen, and then when you stop paying, it is taken down.

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Ready to take the leap?

Let's talk about what's possible for your business.

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