Anna Overly, Cornerstone Support - Testimonial for Hook Agency SEO
SEO for Financial Services
Get more website traffic from Google
Our SEO Services for the financial industry will help you generate leads from Google traffic. We’re constantly polishing our skills and learning new ways to drive more visitors to websites.
- We can help you double your leads
- Content marketing is core to our SEO Services.
- We help with ethical, white-hat link-building services.
Keyword Strategy + Content Marketing
We know that two or three high value keywords can drive giant amounts of website traffic and business. The only catch? You have to be in the first 3 spots for the term, or at least on the first page of Google. We can help you find those opportunities and rank for more of them.
High Value Financial Niche Backlinks
Backlinks are the number one thing industry experts have said year after year that determines rankings. Not just any backlinks – high domain authority backlinks in your niche. We can help you get more of them and drive people to your website by getting Google to better respect your site with financial services related backlinks.
Changes to technical aspects of your website
There are always new ways to garner more search engine traffic – because financial SEO is so competitive, it's crucial to be sharp and on top of your game with these methods. We are your SEO strategy arm for your financial industry business. Let us drive targeted traffic.
Questions and Answers about Financial SEO
Financial Services SEO requires an understanding of the market for these services – and a keyed in process of getting the right targets in place for your company.
Unless you have a financial services SEO specialist in your organization – you need someone to guide you in this process. SEO for financial services requires in depth research on the market you are going after, and looking at competitors to see what they are ranking for, and what is driving their traffic.
From here – SEO services can be highly effective for the financial industry. Start with competitive analysis and move to keyword strategy, what terms can you go for that really have a solid amount of searches for them a month. This is where we start in our SEO process and move to getting content and links out and up to give your website pages more importance and targeting.
Creating content to help Financial services websites rank to gain Google traffic requires building something more than 'commodity content.'
Commodity content is a term in content marketing that describes content that has no competitive advantage. It's run-of-the-mill, without specialty, and is likely to leave your rankings unchanged.
Epic resources on the other hand – deep guides and answers to real questions searchers in your industry are looking for can actually get your website some clout with people – and search engine algorithms. These two elements are converging – as Google algorithms get better, they are learning to use search data (like when you click into a search result and stay for a long time) to serve more content like this to people and less content to people that they didn't seem to like (like when you click into a search result and leave immediately.)
For this reason – creating real, useful, and information rich resources is the long term solution to get more Google traffic for financial industry websites.
You can get more links to your site by going and 'guest posting' on other financial related websites that are respected in your industry.
Ideally you're even being featured on Forbes, Bloomberg, Inc. and other high value sites that make your company look important. It seems silly, but if it's good for public relations, it's likely good for SEO as well.
It's also just about the pure metrics of certain sites. If you check out the tool 'Mozbar', you can see which websites and pages within those websites have high DA and PA - Domain authority and page authority, which just means how much they are trusted by Google in a general way. Getting more links with relevant anchor text to your site will result in higher and better rankings consistently.
You can also get more links by doing press releases, purchasing them from link brokers, getting local directory listings, and many more options. We handle all of this for you, and do it in a way that appears natural and authoritative to search engines.
Get started today.