Displayed on a laptop and smartphone, our Minneapolis web design for a real estate site spotlights a family home scene with striking visuals of a family walking their dog. The background's blue and yellow hues complement the vibrant design theme, delivering an engaging user experience.

Minneapolis Website Design & Development

Minneapolis Web Design for Contractors + Home Services

  • If you want a website that gets better leads, but don’t have enough time to tackle what seems like another language – we understand your pain.
  • Get clear advice on how to improve your website – contact us now to get a free consultation.
Websites that build trust

Trustworthy

We have monitored the analytics on 100’s of contractors websites and know what drives people to take action. We build in trust factors, and persuasive images and headlines to drive leads.

Website skyrocketing with a new deisgn

Built for Google

Where website design + SEO combine to bring in the right people right when they’re searching. That’s our speciality – we build the site with SEO in mind from the beginning.

Call to action from a high converting website

Call-To-Action

We know some people don’t read. We skip to the point right when they land on the website to give them a reason to contact you right away, or at least let them know the point of the website from the outset.

Our website design process, built for construction + home services is proven effective

1. We meet and dive deep on your competitive advantages

Building a website is like building a house, we need to determine all of the different types of features that will make sense for you and your business.

2. We create wireframes and block out the main functionality

This part of the process is generally internal, and I’m doing it in a lo-fi way and strategizing about how to include trust-factors, navigation systems, and the main buttons, etc.

3. The site is designed visually, and the aesthetics start to come together

We do “internal revisions” and then present to you – generally in person, followed by revisions based on your feedback.

4. The site is developed – in WordPress, so it’s responsive, and so you can edit the content

Before it was basically the blueprints and then the ‘artist’s rendering’ of the house, now it starts to be created for real, with ‘brick and mortar’ – in our case, code. We do quality assurance and prepare for launch.

5. We launch the site (on your hosting, or if you prefer on ours)

Usually, we have a soft launch (no announcement) about a week before we announce the new site is up. We love having a champagne launch when we’ve worked out any kinks and celebrating the new phase of your business’s success!

6. Optional: Drive Traffic

We love to work with clients in an ongoing engagement to drive traffic to the site; whether that’s with Social Media Marketing, or Search Engine Optimization – we are available to help you achieve your long-term goals of driving traffic, and thus, revenue creation from the site.

Extreme Ownership

We take more accountability & responsibility than is necessary or comfortable. We act like we own the company when we make decisions.

We Get Sh*t Done

We act with urgency in our work & gamify it to get as much done as possible each day, always prioritizing the most important tasks.

Scrappy

We’re always looking for more efficient and productive ways to do things. We’re able to do more with less & we turn constraints into inspiration.

150+ 5-Star google Reviews and Counting

150+ Five-Star
Google Reviews

Recommended by
Roofing Insights

Service Titan Top 3
Marketing Agency

View Case Studies
Chris Owens, wearing glasses and a yellow jacket, smiles confidently against a backdrop of a cityscape. The skyline showcases a historic building with a dome and spires beneath a cloudy sky.

Chris Owens

Frontline Adjusters

"Hook redesigned my companies website, they are consummate pros and it came out fantastic. Being in the roofing industry it can be difficult to explain nuances to website designers. With Hook, they knew the language and the industry like the back of their hand. Maggie and Claudia have been essential to my companies success! Also running PPC with them."

Review Rating
Phil Pratt stands confidently, sporting a shaved head, beard, and sunglasses perched on his head. He wears a blue jacket over a white shirt. The subtly blurred background hints at green foliage and outdoor furniture.

Phil Pratt

Veterans Contracting

"Working with Claudia, Maggie, Dillon and the entire Hook team has been such an easy experience. Hook sets the bar very high in all aspects of their operation. I would highly recommend anyone that is serious about growing their business to check them out!"

Review Rating
Shaun Hunt, with short dark hair and a beard, is impeccably dressed in a light gray suit, white shirt, and dark tie against a plain gray background.

Shaun Hunt

Voyager Exteriors

"Hook Agency has been a pleasure to work with. Everyone that we work with is smart, focused and serious about their work. Hiring Hook has given me peace around our lead generation. We are getting quality leads on a consistent basis in the areas of the city that we are specifically targeting. Hook is forward thinking and data driven. It's worth the cost."

Review Rating
Joe Simmons, wearing a "Clean Cut" embroidered dark polo shirt, stands confidently in front of a vehicle with a blurred logo. With short hair and a friendly demeanor, he embodies professionalism and approachability.

Joe Simmons

Clean Cut Roofing

"It has been a pleasure to work with the entire Hook team and especially our Account Manager, Vinny! He has coached us at Clean Cut in best practices for our SEO and PPC and helped us navigate the murky world of marketing with clear data that leaves us confident that Hook is the right partner for us. Thank you Vinny and thank you Hook Agency!"

Review Rating
On Hook Agency's website: Justin Puetz, wearing sunglasses and a baseball cap, smiles in a boat with his brown dog, enjoying the tranquility of a tree-lined lake under a clear blue sky.

Justin Puetz

Justin Puetz

"I can't speak highly enough of everyone at Hook! They built our website from scratch and were so incredibly thorough and detailed with the entire process. They also run our SEO and that same level of care and attention to detail pours out of each of them. Everyone at Hook, from top to bottom has been so incredible to work with! We cannot thank them enough for all they have done and promise you will not regret it either!"

Review Rating
Alexa Nicholas, sporting long blonde hair and a confident smile, stands with arms crossed. She dons a black polo shirt showcasing the "McCormick Renovations" logo in front of a neutral gray background.

Alexa Nicholas

McCormick Renovations

"Our company was working with a different marketing agency for a couple years, before making the decision to switch. Hook built us a beautiful new website and is running our SEO & Google Ads. It has only been 3 months & the difference is unimaginable. We have never had this much traffic & quality lead flow in 30+ years of business. Our metrics are exceeding our expectations & we cannot wait to see our continued growth with Hook."

Review Rating
A Trust Roofing representative captures a selfie on a rooftop, showcasing the company's business growth. The image features them in a white polo shirt with the company logo, set against a backdrop of trees and a green-shingled roof under clear skies.

Robin Scherer

Trust Roofing

"Hook Agency is the epitome of professionalism in a marketing agency. I own an 8 figure roofing business and marketing is one of the most vital parts to my business. Hook had built me a 5 star website, easy to use, attractive and most importantly it converts! They also manage all my google ads and bring in an insanely good ROI. Can’t say enough good things, this is a premier marketing company who gets it right where few do!"

Review Rating
A man with short brown hair and a beard smiles warmly at the camera, embodying the soothing charm of Aquarius Home Services. Dressed in a gray sweater over a blue collared shirt, he exudes confidence against a neutral background.

Darren Smith

Aquarius Home Services

"Hook has been an excellent partner for Aquarius. Not only have we had excellent results in the very competitive world of SEO and PPC for HVAC, plumbing and electrical, we get excellent service from their team, particularly our main contacts Cody Warren and Skyler McDaniel. Their team are knowledgeable, creative, thorough, accountable, and detail oriented. You can tell this is an organization that cares about the right things and I highly recommend them."

Review Rating
Courtney Owens, with long wavy blonde hair and a black top, faces the camera with a neutral expression. Layered necklaces adorn her as she stands outdoors, set against a soft-focus background.

Courtney Owens

Greentek Roofing & Solar

"Hook has been an absolute game-changer for our business! Their marketing team combines creativity with strategic thinking, resulting in campaigns that truly resonate with our audience. And let’s talk about Claudia—our superstar account representative! She’s not just knowledgeable; she’s also incredibly personable. Claudia’s attention to detail and commitment to our success make her an invaluable asset. If you’re looking for a marketing partner that delivers results, look no further than Hook!"

Review Rating

CONTACT US TO SET UP A BRIEF INTRO CALL!

Let’s talk about how using a niched agency will get you more leads. Just a heads up – we are usually the best fit for growth-mode contractors over 2M+ because of the significant investment required.

Wed Design Showcase

Check Out Our Home Service Website Designs

A man in a black t-shirt leans confidently against a doorframe, exuding the vibrant spirit of Minneapolis. The bright room behind him features a bookshelf filled with books and decor, subtly highlighting innovative web design elements.

Letter from the owner – Tim Brown

We are extremely excited to find clients where what we can do can benefit them – we are constantly looking for new ways to service clients.

Started as ‘Tim B Design’ in 2012, I created Hook Agency to serve a wide range of clients, but have increasingly found a niche in home construction, and regional home services clients. Now the premier Minneapolis web design company for the construction industry – we help people create a web presence they can be proud of.

We are obsessed with customer service, creative thinking, and substantial results for our clients – whether it be in the initial website design, or driving traffic through content marketing, SEO, and social media marketing.

We have 30+ employees who we trust – all in an effort to focus on only delivering the highest value digital marketing services in Minneapolis for a reasonable price. If after talking through a website redesign project with a business owner or marketing director, I don’t feel like we can make your company money or add undeniable value, I won’t write a proposal.

Yes – we are not for everyone. But no – we’re not just for big companies. We know how to make marketing dollars worth it, and how to focus on the activities that lead to R.O.I.

A man in a black t-shirt leans confidently against a doorframe, exuding the vibrant spirit of Minneapolis. The bright room behind him features a bookshelf filled with books and decor, subtly highlighting innovative web design elements.

Where can you connect with other Minneapolis Web Designers?

Before We Get Started – here are places to connect with Minneapolis Web Designers!

As a Minneapolis web designer myself, I’m often asked to help someone find a good designer or developer when I’m unavailable. As a helpful resource, I’ve put together this list to help you find the right resource, and have even built a fledgling Minneapolis Web Designer Directory! Check out some of the people I’ve already added to it, and add yourself via the form if you’re available for freelance work.

After checking out this list – check out my Q & A with 5 Minneapolis Freelancers about how they’d suggest finding Minneapolis Web Developers and Designers.

1. Minneapolis Web Design Meetup and Minneapolis WordPress Meetup

Both of these meetups attract a wide array of people, including business owners, designers, developers and people just interested in becoming involved in the Minneapolis Web Design Community.

The Minneapolis Web Design Meetup on Meetup.org

2. A good old fashion Google search – 5 Good ones to get the type of talent you want

Perhaps you need a great web designer, but don’t feel comfortable with or can’t afford an agency just yet. Here are some great searches to narrow down the scope of what you need and still find some great talent:

Minneapolis Web Design Freelancer

Freelance Web Developer Minneapolis

WordPress Web Design Minneapolis

Minneapolis WordPress Developer

Freelance Minneapolis Designer

If all of that doesn’t dig up a candidate, you can search on Craigslist, Thumbtack or even LinkedIn Search for ‘Freelance Web Designer Minneapolis.’

3. Searching on Dribbble and Behance.

Did you know you can search Behance for a location, and even provide a specific school if you’d like to take a more granular approach. Try searching ‘Minneapolis web design‘ or using the school search and searching Minneapolis College of Art and Design (MCAD), University of Minnesota, or The Art Institutes International Minnesota.

4. For employers looking for fresh talent – Speaking at schools, and attending portfolio shows

If your company really needs to up your digital marketing and design talent, have you ever thought about making stronger ties with some teachers who are incredibly aware of who’s who in their student body? How about reaching out and see if they need someone to speak on a topic you’re knowledgeable in?

Not sure where to start? Here’s the U of M design faculty – Copy and paste names for things you’re interested in, into twitter and start searching and tweeting!

5. The Minneapolis Web Designer Directory – Now accepting submissions

I’ve created a resource for people looking for Minneapolis Web Designers, called the Minneapolis Web Designer Directory, and you can add yourself to it on the form at the top if you’re looking to share your work with the community and have freelance ability. This is my soft launch! Feel free to send me a note if you have any ideas for improvement, or to better provide visibility around Minneapolis Web Developers and Designers.


The tribe of web designers in Minneapolis and their many get togethers

Do you get lonely? Me too. Fortunately if you are looking for the company of code-heads and adobe suite geeks they are getting together in droves on a weekly basis. You could search on the old google machine for all of the meetups that exist for graphic and web designers in Minneapolis, or you could bookmark this page, or each of the pages below.

Minneapolis Internet and Search Marketing Authority   – Website

Third Tuesdays of the Month at 6PM – Kip’s Irish Pub in St. Louis Park – Map it

Minnesota Web Design Community – Website

Days Vary. Check Group Site for Upcoming Dates – MCTC Design Department at 6 PM Map it

Mpls & St. Paul WordPress Meetup – Website

Last Thursday of the Month. The Nerdery at 6 PM Map it

Lean UX Meetup – Website

Occasionally Meetups on Third Tuesday – Svnth Sin – 6PM Map it

Internet Marketing Geekery – Website

First Thursday of the Month – Joe’s Crab Shack, Roseville – 6PM – Map it

Content Strategy – Minneapolis, St. Paul – Website

3rd Tues. Days Vary, Visit Website – Seward Inc. Minneapolis – 6:15 PM – Map it

Transforming Digital Landscapes with Minneapolis Web Design Services

In the digital era, a business’s identity and growth are closely tied to its web presence. A key influencer of this presence is website design, but its most profound impact is realized when it is localized — opening the gateway to the benefits of Minneapolis Web Design services.

Why focus on Minneapolis? Effective localization is rooted in understanding the behaviors, needs, and tastes of your Minneapolis audience. By centering our services on Minneapolis web design, we help your business traverse the local digital landscape, shaping a web design strategy that reflects your Minneapolis audience, and ensuring your business leaves an indelible imprint on those who matter most — your local customers.

Minneapolis Web Design Services: Redefining Your Local Digital Identity

We are delighted to offer comprehensive Minneapolis Web Design services, thoughtfully curated to align with the unique demands of Minneapolis businesses. Our services encompass web layout design, responsive design, and website maintenance, all designed to strengthen your local online presence.

Web Layout Design for Minneapolis

Web layout design involves planning the layout of your web pages for an enhanced user experience. Our services include:

  • Navigational structure optimization
  • Content placement strategies
  • Aesthetic design elements

Each aspect is crafted with a keen Minneapolis-centric approach.

Responsive Design for Minneapolis

Responsive design ensures your website delivers an optimal viewing experience across various devices. Our commitment includes:

  • Designing for different screen sizes
  • Optimizing images for responsive use
  • Creating flexible layouts

These strategies ensure an engaging and user-friendly experience on any device.

Website Maintenance for Minneapolis

Website maintenance is crucial for keeping your website up-to-date and efficient. Our services cover:

  • Regular content updates
  • Functionality checks
  • Security monitoring

These efforts ensure a smooth and efficient digital experience for your Minneapolis customers.

Embrace the Minneapolis Advantage with Our Web Design Services

 

Why select us as your Minneapolis Web Design partner? Our profound understanding of the Minneapolis market positions us ideally to assist your business in developing a strong online presence. We aim not just to enhance your website aesthetics — we strive to foster meaningful growth and lasting impressions for your business.

With our insights into Minneapolis’s unique market dynamics, we’re equipped to optimize your web design and forge a deeper connection with your local customers. We value transparency and are excited to demonstrate the tangible results we can deliver — an appealing online presence, improved user engagement, and increased conversion rates. Let us be your Minneapolis Web Design guide, driving your business towards a future of digital distinction.

Top 7 Minneapolis Web Design Companies: Crafting Digital Masterpieces for Businesses

In today’s digitally-driven world, a compelling and user-friendly website is the cornerstone of a successful business. As Minneapolis emerges as a thriving hub for innovation and entrepreneurship, businesses recognize the importance of having a professional online presence. To meet this demand, numerous web design companies have established themselves in the city, each offering unique expertise and creative prowess. In this blog post, we unveil the top 7 Minneapolis web design companies that have earned a reputation for crafting digital masterpieces for businesses of all sizes.

1. Plaudit Design: Elevating Online Experiences Plaudit Design takes the top spot in Minneapolis with its exceptional web design services. Their talented team of designers and developers work collaboratively to create visually stunning and functional websites. Plaudit Design’s focus on user experience ensures that businesses leave a lasting impression on their visitors, fostering engagement and conversions.

2. Clockwork: Innovation Meets Impeccable Design Clockwork is a Minneapolis-based web design agency renowned for its commitment to innovation and impeccable design. Their approach is centered around understanding each client’s unique brand identity and translating it into a captivating online experience. Clockwork’s websites are not only visually striking but also optimized for performance and responsiveness.

3. Hook Agency: Transforming Visions into Reality Hook Agency secures a place among the top Minneapolis web design companies for its ability to transform clients’ visions into reality. With a keen eye for aesthetics and functionality, Hook Agency crafts websites that align perfectly with businesses’ goals. Their collaborative approach ensures that every project reflects the brand’s identity and resonates with the target audience.

4. Rocket55: Marrying Creativity and Functionality Rocket55’s web design services have earned accolades for their seamless blend of creativity and functionality. The agency believes that a successful website should not only look visually appealing but also deliver a flawless user experience. Rocket55’s designs are both aesthetically pleasing and strategically built to drive conversions.

5. Brandography: Building Strong Digital Foundations Brandography has made a name for itself as a reliable web design company that builds strong digital foundations for businesses. Their holistic approach encompasses web design, branding, and digital marketing to create a cohesive online presence. Brandography’s websites are designed to attract, engage, and retain customers effectively.

6. ArcStone: Balancing Artistry and Strategy ArcStone stands out for its ability to strike the perfect balance between artistry and strategy in web design. By infusing creativity with data-driven insights, ArcStone delivers websites that not only captivate audiences but also achieve tangible business results. Their emphasis on measurable outcomes makes them a preferred choice for many businesses.

7. First Scribe: Delivering Exceptional Web Solutions First Scribe secures its position as one of Minneapolis’s top web design companies by consistently delivering exceptional web solutions. Their team of experts specializes in creating user-friendly, responsive, and visually appealing websites that drive online success. With a focus on innovation and cutting-edge technology, First Scribe ensures that clients stay ahead in the digital landscape.

Why is the Minneapolis Web Design Industry Thriving?

As Minneapolis continues to thrive as a center for business and innovation, the demand for professional web design services continues to grow. The top 7 web design companies listed above have proven their ability to craft digital masterpieces that elevate businesses’ online presence.

Whether it’s creating visually stunning designs, optimizing user experiences, or achieving measurable business outcomes, these Minneapolis web design companies are leading the charge in shaping the digital landscape for businesses of all kinds. Partnering with any of these reputable firms can be the catalyst for businesses to achieve online success and leave a lasting impact on their audience

Roofing

65%

Increase in monthly qualified organic leads

  • $30K in organic traffic revenue every month
  • 83.33% increase in first page rank YoY

Roofing

92.98%

Increase in Qualified Organic Leads YoY

  • 351.32% Increase In Total Keywords
  • 300% Increase In Engaged Traffic YoY

HVAC

188.89%

Increase in First-Page Rank YoY

  • 416.02% increase in total keywords from SEO Kickoff
  • 503% increase in Engaged Organic Traffic YoY

Roofing

3.5M+

Views on Google for roofing terms

  • 1,200 monthly website visitors
  • 1,400% growth in first-time users

FAQs

Commonly Asked Questions

What’s the #1 most important thing if we’re updating our website?
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We work with companies small and large! We’ve worked with an allergist, several 3 person Real Estate teams, on up to the Mall of America, Maurices clothing store, Iowa Clinic and Tria Orthopaedic clinic.

How much should we spend on a website?
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Don’t spend more than you’ll think you’ll make! But seriously, if you are a million to three million dollar company that stands to benefit from a marketing-centric site.

It would be wise to try to spend 20k-40k on a website, 5 million to 50 million you might be more likely to spend 25k to 50k, and beyond 50 million doesn’t always mean you have to spend over 100k on your website – it really depends on what a website can make your company.

If it really can make you a lot of money – INVEST in a good one. A lot of the work really should be going towards figuring out how to market the website, not just the initial build.

How long does a new website take to design and build?
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A website can take anywhere from 2 months to 1 year, whereas the average process we work on with clients is 100 days – with time for a dedicated visual design process and iteration with feedback from the client, and a custom development process with time for iteration from the client, and content entry.

100 days from start to finish – We’re your Chicago web design partner that cares about getting it done right AND in a timely manner.

How long does a website last?
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The average lifetime of a well built website is around 5 years, depending on when it was built and the quality of the craftsmanship. Some websites can only last one or two years – if they weren’t built by a real professional. Always take a look at case studies and dig into the work someone has done before hiring them to do a website, to ensure the quality of their work.

Thank you for checking out our site – and best of luck finding a provider. We’d love to work with you, contact us now to get started with a free consultation. We guarantee satisfaction on our work and are dedicated to a high level of quality, and customer service.

A skydiver dressed in a black jumpsuit descends against a clear blue sky, with distant mountains and a body of water framing the scene. The YouTube Originals logo is positioned at the bottom right.

Ready to take the leap?

“We know what it takes to help get home service businesses more leads with Google. Even if we’re not the right fit, we’ll get you where you need to go.”

A woman with long, wavy brown hair stands confidently in front of a black brick wall, embodying Tim Brown's iconic urban style. She wears a black top and accessorizes with a heart pendant gold necklace.
- Sydnee Olsen, Sales Lead
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