We are not a traditional video production company – we do content marketing with video
The problem with your average Minneapolis video production company is the 3-month turnaround, the bloated price-tag, and the lack of 'go with the flow.' We work with you to batch video filming time into 4-6 hours, and then we turn those videos into 4 different video series, and videos that go out on a weekly basis. Video content marketing is done best when it's regular, rhythmic, and can then be turned into blogs and social content - which we do as part of the engagement.
3-STEP EASY START
We Only Do Video Marketing For Highly Vetted Clients
First, we'll engage you for an SEO retainer, Paid ads management, or web design and determine if there's a good fit. Because of the highly intimate nature of video content marketing - we're selective so expectations on both side are tight.
Good Rapport First, Allows to Work Somewhat Spontaneously
We've found the most productive way to work is without scripts – we just work with a charismatic subject matter expert on your team based on our series' each month in an unstructured way. If you understand this - and have a good figurehead for it, we can lay out the structure of the engagement, sign a video marketing proposal and get started.
When We Do Video Marketing, It's the Best ROI You Can Get
There's no doubt in our mind, video marketing is the #1 best way to capture attention and create content people actually care about. We boil the videos down into written content as well, then promote both the blogs and the video for you on social - for a one of a kind, 3-in-1 video, SEO, social media retainer.
"[Hook] took a deep interest in understanding what my business was about and our vision for the future. The whole process went very smooth"
"We appreciate Hook Agency’s expertise, flexibility & how easy they are to work with. I trust that they know what they’re doing – and they’ve proven it."
For Smart Entrepreneurs
4-6 hours a month of your time, leads to authentic video, SEO, & social media
1.We utilize the video we capture to create original content
2.Subject matter expertise increases the value of our other organic efforts
3.Linking, writing + technical SEO - with year over year live data all the time
Robust marketing systems for smart entreprenuers
After you film we do the rest
We edit the video, turn it into blog posts, and put it out on social after we give you a chance to give any feedback. All in all, besides the time spent filming, we keep your time low.
Increasing your website traffic
We know video is great for Google visibility, as well as increasing referrals from social media. We do what it takes on the SEO side as well - and original subject matter expertise is super helpful in this effort.
Help you convert more customers
Our specialty is where visual design and SEO combine – so we'll help you improve your website's conversions with our skills designing and working on 100's of websites and making changes based on analytics, A/B tests and user tests.
Some Quick Questions & Answers About Video Marketing
We know that the biggest problem with having an outside company do your 'Search Engine Optimization' is that they often don't have the 'subject matter expertise' to create content vigorously on your behalf. We also know that people are about 10X more likely to engage with content, whether it be on your website or on social – if there is a video. Video is how you get and capture greater amounts of attention, and it also helps significantly with building organic traffic and leads that last – so in our minds, it's a match made in heaven and there are a ton of efficiencies in doing video marketing + SEO with the same group of marketing experts.
We make it a habit to double our client's traffic. Although we DO NOT guarantee that we will 2x, 3x or even 5x your traffic, when we team up with premium services companies (often home services), these kinds of results are not uncommon at all. Because our process has proven itself effective over and over again – we can confidently roll out our strategy to new clients – and set goals of 100-200% traffic and leads year over year on a regular basis, depending on where they are currently at.
We are currently offering the combined services of SEO, Video marketing (4 videos a month), and social posting with a $400 ad budget on Facebook for a total of $7,497. We are very selective with the clients we work with because we want there to be trust and autonomy to work vigorously on your behalf, and we want there to be clear expectations on both sides about the work to be done, and the approach to these services (4-6 hours filming - somewhat spontaneous scripting), editing, writing, backlinking, technical SEO + website edits and ad budget. We are constantly looking for new ways to make our marketing services more effective, and video content marketing is certainly on the cutting edge of that effectiveness.
Video Marketing Articles
Get in the mood with these video marketing articles
Did you know that over 90% of 18-44-year-old American internet users watch videos on YouTube? If you'd been following our blog you would have! Keep on the cutting edge with us.