In the home services industry, learning from the best is invaluable. Leaders in this space bring insights that have helped countless contractors and business owners grow, succeed, and navigate the complexities of home services. Here’s a list of some of the most influential people to follow in the industry, each offering unique perspectives on everything from branding to operational efficiency.
1. Tommy Mello – The Real Deal in Business Growth
Tommy Mello, the founder of A1 Garage Door Service and author of Home Service Millionaire, is highly regarded for his straightforward, no-nonsense approach. Known for giving honest advice without sugar-coating, Mello’s followers value his transparency and willingness to share what it really takes to build a business. Andrew Crowe sums it up: “No bull with him; he tells you how it is.” Mello has been influential in helping service businesses grow, whether through his podcast or by sharing best practices in hiring, management, and branding.
Tommy Mello’s influence extends beyond just the mechanics of running a business; he often speaks to the mindset needed for success, sharing personal stories of setbacks and breakthroughs. Luke James Abbott highlights Mello’s giving nature, noting, “The amount of giving back he does is incomparable.” Mello’s focus on the human side of business has made him a respected mentor and a popular speaker at industry conferences.
2. Ken Goodrich – The OG of Home Services
Ken Goodrich, CEO of Goettl Air Conditioning, is a name synonymous with excellence in the HVAC industry. Known for his depth of knowledge and steady leadership, Goodrich has shaped best practices across the field. Ever Carroll calls him an “OG,” or Original Gangster, of home services, a title that recognizes his decades of experience and influence. Goodrich’s book, Blue Collar Millionaire, has become a guide for home service professionals aiming to build profitable and resilient companies.
Goodrich is also praised for his ability to innovate within a traditional industry. His influence extends to inspiring others in the field, with followers like Joseph Condon saying, “I’ve copied so much from Ken Goodrich just from reading his books.” From implementing cutting-edge technology to instilling a strong company culture, Goodrich’s strategies have set a high standard.
3. Weldon Long – Inspiring Prosperity Through Mindset and Sales
Weldon Long, author of The Power of Consistency, is another major influencer in the home services space, particularly when it comes to sales. Long’s approach is built on the power of mindset and discipline, and he frequently emphasizes the importance of consistency in achieving business success. His background story resonates with many: after facing personal hardships, Long rebuilt his life through a focus on mindset and persistence.
Cj Todd speaks to Long’s influence: “Weldon Long has demonstrated just what kind of prosperity can come from helping the industry grow.” By focusing on positive habits, Long encourages business owners to build repeatable systems that create long-term success. His impact reaches beyond just business strategies to life principles that resonate with entrepreneurs aiming to lead meaningful lives.
4. Ismael Valdez – The Energy and Drive Behind Success
Known for his motivational style and hands-on approach, Ismael Valdez has become a name to watch in home services. Valdez’s ability to build teams and inspire those around him has contributed significantly to his reputation. Jaaziel Esparza says, “Ismael Valdez and Tommy Mello are 🔥,” underscoring the passion and effectiveness both leaders bring to their companies and followers.
Valdez’s influence isn’t limited to leadership; he’s also renowned for his problem-solving skills and adaptability. His methods show business owners how to face challenges head-on and how to bring out the best in their teams. Matt Postoian praises him for his ability to motivate and inspire, noting, “I’ve never seen anyone motivate people and work as fast as this dude. No obstacle he can’t climb and influence others to do it with him.”
5. Uncle Joe (Joe Crisara) – The Sales Whisperer
Joe Crisara, affectionately known as “Uncle Joe” by many in the industry, is the mastermind behind Contractor Selling, a platform focused on sales training for contractors. Crisara’s approach is down-to-earth, yet he provides sharp insights into the psychology of sales. His unique techniques teach contractors how to connect with customers on a personal level, building trust and closing more deals.
Steve Gardner calls him “Uncle Joe,” a nickname that speaks to Crisara’s reputation as a trusted advisor within the industry. His strategies not only boost sales but also improve customer relationships, an essential factor in the service industry. For anyone looking to refine their sales approach, Crisara’s methods are time-tested and proven to increase close rates.
6. Jim Abrams – The Industry Pioneer
A legend in the home services space, Jim Abrams is a trailblazer whose influence has shaped much of the modern service industry. Abrams co-founded Service Experts, a company that grew to become one of the largest HVAC service providers in the U.S. Roy Jaramillo acknowledges Abrams’s pivotal role, saying, “Most are still trying to duplicate what he did.”
Abrams is also recognized for establishing the foundations of many sales processes and systems used by contractors today. His strategies focus on creating scalable business models that allow home service companies to expand efficiently. Contractors who study Abrams’s methods gain insights into not just operational success but also long-term growth and market influence.
The Power of Masterminds and Networking
Masterminds and industry networks are essential for those looking to expand their influence and grow their businesses. Influencers like Ken Goodrich, Tommy Mello, and Ismael Valdez understand the value of connecting with others to exchange ideas, share knowledge, and provide mutual support. John Patrick Bowman emphasizes the importance of these networks, sharing that being around high-level industry experts like Ken Haines and Paul Kelly helped him realize, “Why Not Me?” Sitting down with these industry leaders not only provides actionable insights but also inspires confidence.
Masterminds are about learning and accountability. Surrounding yourself with like-minded, high-achieving professionals can accelerate growth. Contractors in masterminds often see faster business improvements due to the shared wisdom and goal-setting structures that these groups provide.
Why Follow Home Service Influencers?
Following these influencers gives you access to years of accumulated wisdom and tested strategies. Statistics show that businesses actively engaged in learning from industry leaders and masterminds grow faster and are more resilient to market changes. A study from the National Small Business Association reports that small businesses engaged in continuous learning are 33% more likely to see growth over five years than those that are not.
Influencers like Tommy Mello and Joe Crisara not only provide insights into specific tactics but also inspire their followers to achieve more. They’ve built brands and resources that many smaller contractors can emulate to save time, avoid costly mistakes, and drive better results. Whether through books, podcasts, or industry events, these leaders make a lasting impact.
Learning from the Best for Long-Term Success
To build a successful home service business, it’s crucial to seek advice from those who have already walked the path. By emulating the strategies of these top influencers, you gain valuable insights that help you make informed decisions. Masterminds, online communities, and conferences can all serve as platforms to network with influential leaders, fast-tracking your growth.
But if you’re ready to build a marketing system to keep leads coming in, connect with Hook Agency. We specialize in helping home service businesses like yours create sustainable growth strategies. With a well-rounded approach, you can learn from the industry’s top names and implement strategies that keep you moving forward.
