Getting more Google reviews is important for your business. It doesn’t have to be hard, and you don’t have to buy expensive tools to make it easy for people to review you. In fact, I think sending a heartfelt message can be just as effective.
If you make the emotional case, and reach out directly – people understand, and are much more likely to take the time to give you a review. Here’s how you get the link to review your company on Google in 3 easy steps.
Look up the business in this tool.
Click this link to open the map and search the location’s ID
Copy the Place ID in the map above – the number that is associated with the business you want to provide a link to review for.
Paste the number at the end of this link, then copy it to send to people you want reviews from.
Why do Google Reviews matter?
The first thing people look at when they Google your company is what your website looks like, what your reviews are like, and maybe what you’re blogging about and putting out on Social media.
- Ideal customers are looking for what your reviews are like so they can quickly assess if you’re trust-worthy
- At a glance, having a lot of Google reviews just makes it seem like your company has been around a long time.
- Google reviews actually play into the rankings of your site now!
Here’s 3 copy / paste-able templates for getting more Google Reviews from clients
The heartfelt plea:
The simple soft sell:
If they’ve had a great experience, but are ending the engagement (after kind words):
Thank you for reading, and good luck on getting more Google Reviews!
To me getting more Google reviews is all about consistency, and feeling the ‘temperature of the room’ around when it’s time to send a follow-up e-mail like this.
I’ve found e-mail is almost more ideal than in person or a phone call because you’re usually catching them when they are in ‘digital’ or ‘computer time’ mode – meaning it’s easier to transition to a task like this if they are already doing things like ‘reading e-mails.’