Capture the essence of industrial precision with this aerial view of a commercial rooftop. Featuring an expansive metal roof accented by evenly spaced round ventilation turbines along its ridges, the bright white surface casts striking shadows, highlighting the structure's symmetrical design.

Commercial Roofing PPC Services

People Are Googling Commercial Roofing Terms - Let's Capture Those Leads

  • We can help you identify the best keywords
  • We can write the ads that will actually get clicks
  • We can design visual ads as well for the display network
Genz Ryan text Logo
Badgerland Exteriors & Solar logo with a sharp badger paw outline and bold, uppercase business name for strong brand presence.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Gray TCBacker logo with a roof outline above the name; banner below lists ROOFING, SIDING, WINDOWS, GUTTERS, SOLAR in bold caps.
Bears Plumbing Services logo: "PLUMBING" in bold caps with a pipe wrench as the "L"; "SERVICES" below in smaller font.
PANTHER logo in bold with panther silhouette above; below, smaller text reads: FILTRATION, COOLING, GUTTERBALL.
Gray square logo with a stylized "S," beside bold uppercase text: "SMOCK HEATING & AIR" on Hook Agency’s website.
Ad copy being written

Ads/Copy

Writing great ‘creative’ copy and making sure it’s compelling and persuasive is foundational for any ads account.

Structuring ad campaigns to make you money

Structure

The under-rated hero of Paid ads, structuring your account will help everything be more efficient from organization to spend, affecting your bottom line.

Selecting money making keywords

Keywords

What search terms that have many people searching them are worth going after. As a niched agency that only works with contractors we can find these more quickly.

Commercial Roofing PPC done for you by experts

We are constantly experimenting with better ways to improve our roofing clients Google ads, and if you’re on our roster – you can expect to benefit from every single one of those experiments across the board:

  • We have designers, coders, and copywriters at the ready – helping every month with improvements to your account.
  • We report on the work that’s being done monthly so you can have piece of mind that we’re always continually leveling up and finding better ways to get more leads for your budget.

Youtube video

diamond icon black

Extreme Ownership

We take more accountability & responsibility than is necessary or comfortable. We act like we own the company when we make decisions.

paper checklist icon black

Fun Under Pressure

When challenges come up, we not only maintain a positive attitude, but have fun and use it as an opportunity to improve.

brain icon black

Scrappy

We’re always looking for more efficient and productive ways to do things. We’re able to do more with less & we turn constraints into inspiration.

150+ 5-Star google Reviews and Counting

Six construction workers, including Chase Courtney, actively spread and level wet concrete on a sidewalk using professional tools. A cement mixer truck and other construction equipment operate in the background, with a cornfield at the edge of the site.

Chase Courtney

Courtney Construction

If you’re in the trades, these guys have truly figured out how to market in this industry. They understand the construction sector specifically. Don’t make the mistake I did hiring a “one-size-fits-all” agency that works across e-commerce and a dozen other industries, you’ll just waste tens of thousands of dollars like I did with two other marketing agencies. This is a digital world, word of mouth doesn’t cut it anymore. The only way to grow is online. Hook will get…

Review Rating

Alicia Tetrault

Pro Shine Air Duct Experts

We previously had a different marketing company, and while they weren't horrible, we needed an extra level of results and a lot more attention to detail. With Hook, we saw improvements pretty much immediately after switching over, which was really encouraging to see. They're professional, knowledgeable, and truly experts in their industry. We're excited to keep working with them.

Review Rating
Angelica Brager, team member at Hook Agency, is pictured with long straight hair, wearing a black blazer over a light top, smiling confidently in a professional studio portrait against a light gray background.

Angelica Brager

Young Construction

We've been with Hook for over two and a half years. It started with SEO, PPC, and Google Ads and once we saw how solid their team was and how well they communicated, we had them rebuild our website too. They captured our vision and who we are as a company. Every month we go through each of our accounts to make sure they're hitting our goals. I've worked with two other agencies before Hook, and their communication is unmatched.…

Review Rating
Steph Laurer of Baggerland Exteriors stands confidently with arms crossed, smiling, in branded attire against a black background.

Steph Laurer

Badgerland Exteriors

“Not only is our site great, the ongoing guidance we get from Hook is exactly what we needed. Any updates to the site are taken care of in a timely manner. Our reps want our feedback and engage with our ideas. It is clear they want us to be the best, most successful version of ourselves. Highly recommend!”

Review Rating
Chris Owens, wearing glasses and a yellow jacket, smiles confidently against a backdrop of a cityscape. The skyline showcases a historic building with a dome and spires beneath a cloudy sky.

Chris Owens

Frontline Adjusters

"Hook redesigned my companies website, they are consummate pros and it came out fantastic. Being in the roofing industry it can be difficult to explain nuances to website designers. With Hook, they knew the language and the industry like the back of their hand. Maggie and Claudia have been essential to my companies success! Also running PPC with them."

Review Rating
Professional woman with straight blonde hair in a grey jacket, smiling confidently before a dark blue gradient background.

Karly Rolls

Rolls Mechanical

"I simply could not be happier. We are an old school company that has never done anything with SEO or really much with a website other than having one exist. I was extremely skeptical at first and now I can genuinely say that I could not be happier. The work they did for me was professional, timely and true to my organization! They listened to my all of my feedback and turned our website into something I am so proud…

Review Rating
Kristin Sullivan, blonde with glasses, gray blazer, and necklace, smiles on a yellow chair before a wooden wall at Hook Agency.

Kristin Sullivan

Bob's AC

"Hook Agency has been an incredible partner for our digital marketing growth. Their team is sharp, responsive, and truly understands how to drive high-quality leads through SEO and paid search. Since working with them, we’ve seen stronger visibility online, improved keyword rankings, and a clear strategy that actually moves the needle. They communicate proactively, provide transparent reporting, and genuinely care about helping businesses grow. Highly recommend for any company wanting real, measurable digital marketing results."

Review Rating
A smiling woman with blonde, wavy hair and a black sleeveless top stands confidently against a textured, light-colored wall.

Courtney White

Greentek Roofing & Solar

"Hook has been an absolute game-changer for our business! Their marketing team combines creativity with strategic thinking, resulting in campaigns that truly resonate with our audience. And let’s talk about Claudia—our superstar account representative! She’s not just knowledgeable; she’s also incredibly personable. Claudia’s attention to detail and commitment to our success make her an invaluable asset. If you’re looking for a marketing partner that delivers results, look no further than Hook!"

Review Rating
Joe Simmons, wearing a "Clean Cut" embroidered dark polo shirt, stands confidently in front of a vehicle with a blurred logo. With short hair and a friendly demeanor, he embodies professionalism and approachability.

Joe Simmons

Clean Cut Roofing

"It has been a pleasure to work with the entire Hook team and especially our Account Manager, Vinny! He has coached us at Clean Cut in best practices for our SEO and PPC and helped us navigate the murky world of marketing with clear data that leaves us confident that Hook is the right partner for us. Thank you Vinny and thank you Hook Agency!"

Review Rating

CONTACT US TO SET UP A BRIEF INTRO CALL!

Let’s talk about how using a niched agency will get you more leads. Just a heads up – we are usually the best fit for growth-mode contractors over 2M+ because of the significant investment required.

In an office-like setting, a tattooed individual confidently presents a red "PPC" button, symbolizing their readiness to address commercial roofing challenges. A second person stands slightly blurred in the background.

Our Process

  • Quick intro call
  • Strategy Meeting + Proposal
  • Kickoff + We start work
  • Week 3: Landing Page + Ads Presentation
  • Week 4: Launch Campaign
  • Monthly reporting calls
In an office-like setting, a tattooed individual confidently presents a red "PPC" button, symbolizing their readiness to address commercial roofing challenges. A second person stands slightly blurred in the background.

Commercial Roofing PPC that’s built for you and your business

One reason we’re wildly different than so many of our commercial roofing PPC competitors – is that they don’t have designers and developers on staff.

Why does that hurt you?

So many of the things that get results in Google ads – are actually not the Google ads themselves.

They’re where you send the CLICK. Your website,  or landing page.

Having people on staff that handle that, and handle that well – so it matches what is being said in the ad and smoothly converts the visitor to a customer – is the real magic.

We know what it takes to attract Commercial Roofing leads with Google ads, and can do that for you.

Youtube video

FAQs

Commonly Asked Questions

What is your approach to Commercial Roofing PPC?
faq arrow

We see company’s doing commercial roofing PPC that know how to spend money quick and in-efficiently. We pride our selves on a slower approach, building up what’s working, and trimming negative keywords that don’t make you money. We may not spend 10k the first month, but we also make sure your spending is much more targeted than many who may be more reckless.

How does PPC help vs. SEO?
faq arrow

SEO is amazing for getting leads in 6-9 months from the start of your project, but PPC can help you get more leads tomorrow – and the next day, and feed your sales team for the foreseeable future. We’re of the mind that if you can afford to do both and you need to see immediate results, you should start PPC as soon as possible.

Do you handle ad design, and landing pages?
faq arrow

Visual/display ad design is part of the initial fees on your PPC campaign. We have the staff to help you with this and are willing to price them efficiently as part of an initial project or down the road. Be confident knowing that all of our skills are in-house and ready to help at any time. Including coders, designers, writers, and SEO specialists + along with your Roofing PPC / Google ad specialists that will be running your campaigns.

How much do you charge for PPC Management?
faq arrow



We start at $2k for any spend under $5k in budget, and it scales up slowly from there for higher spends. We try to be extremely reasonable in our pricing, and it includes setup and monthly reporting. We are open to reporting more often at the beginning of our services, but in general after the first few months – we find it makes sense to share key findings and changes in a monthly call.

roofing academy logo gray
bold light gray “DOPE” icon
ROOFCON logo in bold gray
proline crm logo gray
Gray "RILLA" logo
The Aeroseal logo shows "aeroseal" in lowercase with clustered dots on the left, symbolizing precision and lead generation focus.

Ready to take the leap?

Let's talk about what's possible for your business.

Book an Intro Call