Outdoor living spaces are all about creating an experience—a place where people can relax, entertain, and connect with nature.
A well-designed website for an outdoor living company should evoke that same sense of openness, warmth, and inspiration from the very first click.
In this article, we’ve curated seven outstanding outdoor living website designs that perfectly capture the spirit of outdoor space creation for 2024.
- These sites showcase captivating visuals, streamlined navigation, and clear calls to action that invite visitors to explore further.
- Whether you’re a business looking to redesign or simply seeking new ideas, these examples will inspire you to craft a digital presence that reflects the beauty and functionality of outdoor living.
#1 – Altimate Outdoor Living Website Design by Hook Agency
This outdoor living website design expertly combines an immersive video background with a clear call to action, creating a seamless, impactful experience for visitors.
The opening scene showcases a woman enjoying a drink in a beautifully designed outdoor space, instantly conveying the lifestyle and comfort that the brand offers. As the video plays, a prominent lead-capture form overlays the bottom of the screen, strategically placed to encourage visitors to take action without disrupting the visual flow.
This design choice blends engagement and functionality, using the video to draw users in emotionally, while the form provides a direct path for inquiries. It’s a balanced approach that lets visitors feel the experience while simplifying the next step toward bringing their own outdoor vision to life.
#2 – AKN Outdoor Living Website Design
AKN Website Design’s layout masterfully uses overlapping photos to display the full range of their capabilities, offering visitors a dynamic, visually layered experience. Each photo highlights a distinct type of project, from sleek corporate websites to immersive e-commerce platforms and creative portfolios.
The overlapping layout guides the viewer’s eye fluidly across the screen, with each image subtly transitioning into the next, showcasing AKN’s diverse skill set without overwhelming the user.
This design strategy makes it easy for potential clients to understand the breadth of AKN’s offerings at a glance.
#3 – Creekstone Outdoor Living
Creekstone Outdoor Living’s website design draws visitors in with a large, captivating image of a beautifully crafted patio and grill setup, instantly setting the scene for backyard gatherings. Overlaid images highlight the variety of outdoor capabilities, from custom kitchens to fire pits and pergolas, giving a quick yet impactful overview of what Creekstone can create.
The design encourages visitors to imagine themselves in these spaces, making it easy to see how Creekstone can transform any outdoor area into a functional, inviting retreat. This approach combines stunning visuals with clear messaging, allowing users to envision their own outdoor oasis.
#4 – Moda Outdoor Design
Moda Outdoor Designs’ website opens with an immersive, full-screen video background showcasing the stunning craftsmanship of their California-based outdoor projects. From sprawling patios to elegant poolside retreats, each scene captures the elegance and functionality of their designs in action. The video flows smoothly, transitioning between different spaces filled with natural light, high-end finishes, and lush landscapes, all set against California’s breathtaking backdrops.
#5 – The Covered Patio
This covered patio website design keeps key elements “above the fold” to capture visitor interest instantly. A high-resolution image showcases a beautiful covered patio, inviting visitors to envision their own upgraded outdoor space. Directly over the image, a clean, strategically placed form immediately prompts visitors to take action, with a clear headline and call to action guiding them to request a quote or consultation without scrolling. By prioritizing a stunning visual and essential engagement elements right at the top, this design ensures that visitors get a clear, inviting introduction to the brand and an effortless way to connect—all within the first seconds on the site.
Utilize Hook Agency’s ‘Winning Website Formula’ for your Outdoor Living Website Design
Hook Agency’s Winning Website Formula emphasizes core elements that turn a website into a powerful lead-generation tool. Here’s an outline of their approach and how it relates to each example:
- Prominent Call to Action (CTA)
- Principle: Place a clear, compelling CTA right upon page load to guide visitors to take action.
- Application: The APX Commercial Construction website employs this with a bold CTA, directing visitors to engage immediately.
- Customer-Focused Headlines
- Principle: Craft headlines that address customer needs and emphasize the benefits of your services.
- Application: Goodmanson Construction’s website is content-focused, with headlines and differentiating features that effectively communicate unique value.
- High-Quality, Relevant Imagery
- Principle: Use professional visuals that resonate with the target audience and showcase services authentically.
- Application: The Moda Outdoor Designs site leverages a large video background that immerses visitors in the experience of enjoying outdoor spaces.
- Trust-Building Elements
- Principle: Include testimonials, client logos, and reviews to establish credibility with new visitors.
- Application: Goodmanson Construction places key clients right below the hero section, building instant trust through social proof.
- Mobile-Friendly Design
- Principle: Ensure responsive design that works seamlessly across all devices.
- Application: While not detailed in these examples, Hook Agency emphasizes mobile optimization to improve user experience and accessibility.
- Clear Differentiation
- Principle: Highlight what sets your business apart to help visitors understand your unique strengths.
- Application: The APX Commercial Construction website clearly communicates differentiating features, allowing visitors to quickly grasp what makes the company special.
By following these principles, each of these websites successfully engages visitors, builds trust, and guides them toward taking action, embodying Hook Agency’s proven formula for effective website design.
