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Join Us in Welcoming Our New SEO Specialist, Seth Epstein

By Tim Brown
Updated March 5, 2018
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Seth Epstein - SEO Specialist at Hook Agency
Tim Brown
Tim Brown

Tim Brown is the owner of Hook Agency, an SEO and Web Design company focused primarily on driving traffic and leads for small businesses, roofers and construction companies.

Seth Epstein - SEO Specialist at Hook Agency

SEO Specialist - Hook Agency. Seth Epstein After searching far and wide through zillions of candidates (alright, more like 35), we’ve successfully hired a brilliant SEO Specialist – Seth Epstein.

Seth has previously worked at Carmichael Lynch as a Analytics Strategist working on accounts like U.S. Bank, and Suburu. He’s excited to be more connected to business owners, without as many layers of ‘account management’ and insulation – and being able to effect more direct change with owners, and marketing professionals that are passionate about what they do.

We are incredibly excited to have Seth on because of his down to earth style, and his excitement for learning about the world in all of it’s glory. In fact, he just returned from a trip to Thailand, where he was able to feed elephants and scuba dive off the Phi Phi Islands with octopi and sharks. Without further ado, here is a little introduction in the form of an interview with Seth!


What’s your favorite 90’s movie?

Obviously, the Sandlot.

Are you a hunter or a gatherer?

Well – I’ve never hunted, so I guess I’m a gatherer. I’m going to try out gardening this year! All about those herbs, yo!

If someone wrote a biography about you, what do you think the title would be?

“I like to shock people” – or something food related.

What is your favorite drink?

Anything with caffeine in it.

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If you could trade places with any other person for a week, famous or not, living or dead, real or fictional, with whom would it be?

Elon Musk. I like that he literally just thinks of something, and then goes and does it.

What did you have for breakfast?

Breakfast sandwich. Egg, Bacon and cheese on an everything bagel. I like to start the day by constructing something.

Do you believe in ghosts?


Grapes: green or purple?

Which ones make wine? both? Ok – so they’re both cool. Ummm… purple.

What are the 3 greatest living musicians?

I’m not going to say Drake – I don’t understand Drake.

  1. Dave Grohl
  2. Ed Sheeran – guilty pleasure.
  3. Jack White

What do you like to do on a rainy day?

Sleep. Cook something new.

What is the best piece of advice you’ve ever received?

Something about being picky about who you actually take advice from.

If you had to pick a new name for yourself, what name would you pick?

Joshua Olson – it’s way more Minnesotan and Scandinavian. Just own that Minnesota heritage.


So there you have it – meet Josh Olson, our new SEO Specialist! For real though – we are super excited to have Seth with us in the office. It’s the mix of his good-naturedness and his experience with analytics on bigger brands, that we believe will be an amazing for our small business clients and adding a fresh perspective to our current accounts.

Welcome Seth!


Watch this quick video to see how savvy businesses save time and hook better leads:

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Tim Brown
Tim Brown

Tim Brown is the owner of Hook Agency, an SEO and Web Design company focused primarily on driving traffic and leads for small businesses, roofers and construction companies.

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