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It’s a Code World – Ep. 2 – How to rock PPC / Google Ads on a Small Budget

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Updated June 28, 2015
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Code World - Episode 2 - How to rock PPC on a small budget

Tim Brown

Tim Brown is the owner of Hook Agency, an SEO and Web Design company focused primarily on driving traffic and leads for small businesses, roofers and construction companies.

This is also up on iTunes, so you can subscribe! Or for the moment listen right here below. Also if you find the podcast valuable please rate it and review it on iTunes.  
 

 

Links for things mentioned in the podcast:

1. Adwords – adwords.google.com

2. Search Engine Land – yoastseo.com

3. Occam’s Razor – The blog of Avinash Kaushik kaushik.net/

 

Outline:

1. What is PPC / Adwords / SEM ?

2. Tools to help you right now for PPC

3. Setting up a basic campaign – and things to think about when you are.

3. How PPC can affect SEO and Content Strategy.

4. Mindset for PPC, and Tips for writing headlines.

5. Tips for hardcore SEM / PPC / Adwords campaigns.

 

Other Relevant Links: 

1. Hacking the Paid Search Game 

2. Facebook Ads vs. Twitter Ads vs. LinkedIn Ads timbdesign.com/twitter-ads-vs-facebook-ads-vs-linkedin-ads

3. Five Tools for Keyword Research Reviewed

Transcript (Coming Soon):

Thanks for listening to “How to Rock PPC on a Small Budget” – Code World Podcast Ep. 2

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Tim Brown

Tim Brown is the owner of Hook Agency, an SEO and Web Design company focused primarily on driving traffic and leads for small businesses, roofers and construction companies.

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