Construction Marketing

Your Biggest Problem Holds the Key to Your Next Level

In this week’s episode of Next Level Contractor Podcast, we get deep. We’re going a bit more meditative today and talk about how through personal and professional trials and tribulations, I’ve learned…

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Our Biggest Problem is our biggest opportunity - obstacle is the way

In this week’s episode of Next Level Contractor Podcast, we get deep. We’re going a bit more meditative today and talk about how through personal and professional trials and tribulations, I’ve learned that your biggest problem may just hold the key to the next level.

Let’s kick this off with a quote from the great Napolean Hill, the OG of self-help books and positive thinking. This guy wrote Think and Grow Rich all the way back in 1937, and it remains one of the best selling self-help books to this DAY.

Anyway, he said, “Every adversity, every failure, every heartache carries with it the seed of an equal or greater benefit.”

Have you ever been so discouraged by a failure, that you don’t see the point in trying again? If you’re human, probably so. There are ways to shift the mindset to allow yourself to see problems as opportunities, not an ending.

Gratefulness is a Superpower

Our Biggest Problem is our biggest opportunity - obstacle is the way

One of the most basic human interactions we learn as children is to say please and thank you. Displaying gratitude is not only polite, but it’s been scientifically proven to have physical and mental benefits. Studies show gratitude does 7 things:

Opens doors to more and better relationships

Enhances empathy while reducing aggression. 

Improves overall physical health

Improves overall psychological health

Improves sleep

Boosts self-esteem

Increases mental strength

Now, how do these benefits apply to a business vs a person? Let’s go back to seeing problems as opportunities. Awhile back, we had our first employee leave at the company after about a year. This led to a shift in focus, and we wanted to double down on employee culture at our company, to make sure everyone was happy. Taking advantage of that opportunity has given us the best fortune our company has had thus far. These last few months – focusing on culture and bringing in a team that also focuses on culture has been an attestment to how a problem can be turned into an opportunity.

Our biggest problem opportunity right now is how to re-design our sales process to include more education to our clients we bring on. Filtering who we bring on as clients can be a painful issue, but the more pain, the more gain I suppose you could say. These current constraints are a way to open the door to an improved client base overall, and in turn better satisfaction for our team and the output we can create for clients.

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