Do you want to sell more products? Do you know the way your site is designed and developed can make it much more likely your shop will convert visitors to customers?
E-commerce web design refers to any website that sells products on the site. Usually this involves having various shopping pages, a cart, a checkout system, and e-mails that go to the purchaser after buying.
SSL's allow encryption of the data so that as people type in there credit card information that it's much less likely that the information will be intercepted by people with ill-intent. Presenting some kind of obvious evidence that you have an SSL certificate and any other security solutions on your website will get more sales because people feel more comfortable giving their information on your site.
WooCommerce is a great E-commerce web design tool, but many use Shopify or Magento as well – it really depends on your specific situation, how many products you have etc.
I love WooCommerce because it's built on top of WordPress, an incredible Content Management System that is one of the best options of open-source development, SEO, and the plugins that people are often putting out for free or reasonable prices.
WooCommerce might not be the best way to do it if you're trying to do it yourself, but is amazing if you're working with a WooCommerce developer.
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