Renovation companies have a distinct advantage when it comes to naming their business, there are endless possibilities. The word renovation…
There’s nothing worse than having to tell a client “it’s in the contract”, but that’s exactly why you need one….
Before you grab a ladder and load up on shingles, you should know that roofing is not easy work. Despite…
If you’re planning on starting a flooring company, you’ll need to come up with some ideas for a great name!…
I know what you’re thinking. That this title is extremely clickbaity and that there probably isn’t going to be much…
Recently, Hook’s Tim Brown sat down to chat with Joseph Hughes of Contractor Dynamics to talk about Facebook Ads. Specifically,…
Your website’s copywriting is probably losing you customers right now. It focuses on you – and not the customer. It…
They fight, they fly, they crow, they write outstanding SEO content. Each month, the Hook writers pump out a whopping…
A good formula can really make a difference when it comes to improving your copywriting and helping to get out…
The power of words is unmatched. Think—some of the most important and influential moments in U.S. (and world) history of…
We’re all trying to become more engaging and persuasive writers. There are lots of ways to learn, and sometimes it’s…
Copywriting is an enormous challenge. And while many of us can create at least a somewhat knowledgeable blog post, there…
