Facebook is a social media platform with over two billion monthly active users and one of the most popular websites in the world. The reason for its popularity is that Facebook provides a way to stay connected with all your contacts and friends, share information, promote your business or products, and so much more.
It’s an invaluable tool for marketing these days, so it’s important for companies to post on the site regularly. Keep reading to learn about some easy roofing Facebook post ideas for your business.
Give one of your employees a shoutout for their hard work, which led to an outstanding result. Let all of your Facebook followers know who the employee is and how they helped out through this highlight. Then, link them back to the full story on your website or blog so that people can learn more about it.
Your roofing company has achieved many milestones over the years. It makes sense to let all of your followers know what these achievements are by writing posts about each one of them.
You could show pictures or videos that depict what went into achieving those milestones, making it enjoyable for everyone to read about or watch. There is no limit to what you can highlight, so make sure you use all of your past achievements.
Everyone loves free advice, which is why you should consider writing a post about one way they can improve their own home or business with something you have learned in the past.
It doesn’t have to be complicated, but it should contain valuable information that they wouldn’t otherwise know without doing some research themselves. You could also use this opportunity to promote your products and services while providing great information at the same time.
One of the best ways to get more customers for your roofing company is by helping out other small businesses in the area. Think about it; if you help enough companies grow through articles that provide great insight, you will start to see them bring in business for your company.
You can even advertise this through your posts by telling people how they can sign up for a newsletter or RSS feed to get the latest tips and insights sent straight to their inbox.
Another great way to diversify your Facebook content is by writing about local community events. If you want more customers, it’s essential to connect with the community at large. Participating in these events shows that you are willing to invest yourself in the community outside of your company, allowing people to know who you are better.
Let all of your followers know when one of these events is happening and then post pictures or videos on Facebook afterward. This will show that you are a part of the community and give people an idea about what type of person you are.
When roofing customers have issues with their own homes or businesses, they might not know where to turn for help. For these types of customers, it is best to write a post about a case study so that they can see how one customer solved a problem similar to theirs.
Provide all the necessary information to get your point across without going overboard on content. If you can solve someone’s problem using this method, they will be more likely to reach out to you if they need your services in the future because they trust your judgment already.
Your roofing company has experienced management working behind the scenes, so why not write posts about these people and their skills? If you want to increase your customer base, it only makes sense to point out what type of management is working behind the scenes. This way, people know who they will be dealing with should they use your services in the future.
Write polls on Facebook that can help show which products or services your roofing company offers are most popular among customers. You can encourage participation by providing a free eBook for anyone who votes in the poll, ensuring that you receive a variety of opinions from all walks of life.
When readers have a voice, they will feel better about being part of your community by sharing their thoughts and ideas. This helps improve brand loyalty in the process.
If you want to improve the number of people who follow your Facebook page and click on your advertisements, you need to diversify your content as much as possible. Make sure that you begin working toward those goals today by coming up with a plan and sticking to it every day.