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Steve Folland of stevefolland.com shares on “It’s a Code World – Ep. 9 – How to Use Video to Inspire Action & Gain Customers Online.”
Links for Tools and Resources:
Premier Pro
Vide.JS
Wipster
Screenflow
Basic outline of the podcast
What is the future of video for the web?
What are the three things you’d do right now over the next week if you were new to video and trying to get better videos for the web?
Sort out your audio
Talk – talk to the camera
Get out and experiment – get b-roll and have fun editing
Why do people need to be thinking about video? How does it stir emotion?
Q & A Time, where there’s an interview based on the topic at hand.
Other peripheral types that you help with video?
What are some pro tips about getting better video for web?
– Think about the audience
– Don’t embed YouTube! – on business sites
– Short and sweet
Success in getting radical videos lately
Pitch success
Testimonials
How do you use photography to gain customers?
Tell stories
Explainers
Product videos
Personalised video
Social
Turnstile
What are some of the best things you’ve read on the topic and can you share how to find them?
Ripple Training – MacBreakStudio – YouTube
Wistia and Vidyard blogs – sign up!
Other Relevant Links:
1. 7 Best Digital Marketing Videos from 2015
2. Video’s to watch while working on a branding project
Thanks for listening/watching to It’s a Code World – Ep. 9 – How to Use Video to Inspire Action & Gain Customers Online.
