Quick Concepts
Google Likes It When You Give (and Receive) Authoritative Outbound Links
It’s super powerful to get links from other websites, but it’s less powerful if the link to your site is on a page with 100’s of other links. You want to be linked to on a page with a SMALL AMOUNT of other authoritative links.
Same on your site – you don’t want to link to 100 places on every page, but rather try to link out selectively and appropriately to authority websites (Inc, Entrepreneuer, bigger trade organizations in your industry).
- Link to authoritative sources in your article
- Get links where theres not 100’s on a page
- The best links are in content towards the top of a page