Tim Brown | Hook Agency

roofing sales process with contractor and homeowner in front of brick building

June 29, 2022

9 minutes

Why You Need a Roofing Sales Process

Sales play a crucial role in every roofing business. And if you want your company to move on to the next level, you have…

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camera filming two sales reps creating a video to recruit more reps

June 21, 2022

7 minutes

How To Use Video to Recruit Roofing Salespeople (w/ Cam Harris)

Pictures and text may speak a thousand words, but videos shout thousands of images and can create strong emotions just by sharing what working…

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construction worker team hands shaking after hiring after labor shortage

June 13, 2022

7 minutes

Five Reasons Why You Have a Labor Shortage (w/ Carlos del Pozo)

Facing a labor shortage? What do you think are the real reasons people struggle to hire great applicants? Or let’s say you’re getting applicants…

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angi leads and home advisor: pay-per-lead services

May 5, 2022

9 minutes

Pay-Per-Lead Companies Services – 5 Pro’s and Con’s

As a local business owner, you live and die by the leads that come in. Most local businesses don’t have large reserves of cash…

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April 5, 2022

4 minutes

Stack & Starve in Roofing Sales: What Does it Mean?

I recently heard of an unsavory business practice from roofing company owners called “stack and starve”: I even made a meme about it! What…

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April 5, 2022

4 minutes

Lead Buying vs. Search Engine Marketing [Pro’s & Con’s]

Each year people come to us at Hook Agency and want to know the difference between lead buying + doing search engine marketing. This…

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April 4, 2022

8 minutes

7 Best Roofing Marketing Companies(Reviews/Ratings)

Roofing marketing companies have gotten better than ever. Not too long ago, there were not as many options out there— and some of the…

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April 2, 2022

3 minutes

5 Biggest Problems With SEO and Solutions

Here are the biggest problem with SEO (in general) as a marketing method: SEO is slow & not a quick fix. SEO is hard…

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Service Magic, Home Advisor, Angi Leads Meme - Federal Trade Commission

March 24, 2022

17 minutes

Angi Leads: 12 Hilarious Angie’s List Reviews – Angie’s List for Pro’s

Angie’s List has a strong history. I remember 7 years ago when I first put my business on there and had a decent, if…

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March 12, 2022

2 minutes

What Persona Are Roofing Companies Targeting?

Age-old marketing wisdom tells us we should have a general idea of who our most common buyer personas are. So I asked high-performing roofers…

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March 7, 2022

13 minutes

12 Hilarious Home Advisor Reviews – HomeAdvisor Pro Leads a Scam?

Construction companies are finding canceling their service with Home Advisor is difficult – and when savvy business owners have reviewed them with a video about…

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February 25, 2022

9 minutes

5 Roofing Contractor Marketing Agencies That Are Legit

Working with a well-versed professional marketing agency in the roofing industry is essential for your roofing company. Partnering with a roofing contractor marketing agency…

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Why You Need a Roofing Sales Process

How To Use Video to Recruit Roofing Salespeople (w/ Cam Harris)

Five Reasons Why You Have a Labor Shortage (w/ Carlos del Pozo)

Pay-Per-Lead Companies Services – 5 Pro’s and Con’s

Stack & Starve in Roofing Sales: What Does it Mean?

Lead Buying vs. Search Engine Marketing [Pro’s & Con’s]

7 Best Roofing Marketing Companies(Reviews/Ratings)

5 Biggest Problems With SEO and Solutions

Angi Leads: 12 Hilarious Angie’s List Reviews – Angie’s List for Pro’s

What Persona Are Roofing Companies Targeting?

12 Hilarious Home Advisor Reviews – HomeAdvisor Pro Leads a Scam?

5 Roofing Contractor Marketing Agencies That Are Legit

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